A ringtone is the sound made by a telephone to indicate an incoming call. The term, however, is most often used to refer to the customizable sounds available on wireless cell phones. They are customizable because most people get tired of the default boring "ding ding ding" tone that is provided with your AT&T cell phone.

You've probably tried all the ringtones on your AT&T phone until you exhausted them all. Eventually you probably got tired of all the standard choices. You needed more selections, and the logical step is to go shopping for some.

Changing your cell phone's ringer isn't hard and most cell phones come with a few options for different tones pre-installed. You can simply change it using your cell phone's menu if you are tired of the default setting. If you get tired of the limited choices that usually come with your phone, there are plenty of web sites that offer nearly unlimited choices. Your cell phone carrier will also have other tunes available on their website for you to download, for a fee of course.

There are many sources that are available for obtaining new AT&T Ringtones. Consumers have become increasingly aware of these sources and the availability of real music ringtones that can be downloaded instantly to their AT&T cell phone. Some of the most popular tones can be purchased individually for $1.99 each, but a preferred way is to just download them complimentary. No credit card is required.

Special promotions: sometimes companies from all fields including food, electronics, etc. may offer customers complimentary ringtones to entice them with their products and/or services. Coca-cola recently used ringtones for a special promotion. It is very easy to grab new ringtones this way.

Many people have become very choosy about their ringtones. They've become a personal accessory very similar to clothing and style. These tones have even become a mode of creating personal identity.

Still other people want to add bling into their cell phones by changing to a different music tune every week. Others will have an assortment of their 7 favorite tones, and rotate them daily, so that they know which day of the week it is by the tone on their phone!

Owing to the advancement of technology, increased numbers of phones are packaged with full music and mp3 support. Very soon we'll be enjoying our digital music through ringtones that are easy to make and available on our AT&T cell phones.

At present, music ringtones are among the hottest form of digital music. We will have to wait and see the next direction that will be taken by the music industry, and if anything can be created that tops the real music ringer!