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The Art Of Graphic Design

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Learning the principles of design can be rather intriguing. However it really is not all that difficult. Design principles are simply theoretical concepts that guide where design elements are going to be positioned. There are two major steps in the design process. The first step is a selection process. This will include what colors the artist may want to use, the types of line and shapes, the dimensions, and so on and so forth.



The second step in the design process is placing the objects where needed or rather, the organization of your piece. It is important to remember that the design process consists of both selection and organization. There are many design principles in the world today. Some of these include unity, space, rhythm, balance, and movement.

Within each and every one of these aspects there are multiple subgroups and ways to achieve the goal. For example, to create unity throughout a picture we use ideas such as continuity, variety, and similarity. All of these together make up our unified picture, which in turns makes up our composition. Do you see how this works?

The simplest way to achieve unity would be to use repetition throughout the composition. Repeating an object or shape in your picture is the most basic way of achieving a unified look. The eye tends to follow patterns. Have you ever seen a portrait or work of art that was a continuous flow or pattern? Did it not catch your eye?

All of these concepts are put into practice throughout the world in each and every field. Design is everywhere around us. There are many forms of design. Forms of design include game design, graphic design, interior design, automotive, industrial, universal, web, architectural, and so on and so forth.

A really popular and growing field of today is game design. Game design begins with a concept or some original idea. Most games are started by discussion on perhaps a favorite fantasy world or something of that nature. Then as the tasks move forward, the initial planning and organization which we just talked about, takes place. The initial design needs to be approved and then full-scale production can begin.

Game design varies from traditional design. Much more work is involved with game design. There are teams of lead artists, graphic designers, programmers, marketers, visual concept artists, voice over artists, and lots of other teams which are needed to fulfill the production. However, any form of design which takes place, follows the same basic principles. Those principles are selection and organization.
The Art Of Graphic Design
Graphics provide visual pleasure to all those visitors that might visit your Website. The downside to this pleasure is that if wrongly designed and implemented, it can drastically slow down your Website and you could find many of your visitors exiting your Website before your graphics even have a chance to unfold on your Home Page. The subtle art of using graphic design on your Website should thus be to combine art with functionality so that your visitors fall virtually in love with your Website.

A well-designed graphic image should literally speak a thousand words as you may have only a few seconds to impress you visitors when they open your home page. Your graphics on the home page should thus be eye-catching and mesmerizing enough for your visitors to get impressed and curious enough to find out more. Unless it is critical for your Website to have high-resolution graphics, stick to lower resolutions since this will speed up your site. If the image is too large, then split it into smaller modules to encourage faster loading. Do not use graphics just for the sake of only impressing your visitors but instead ensure that they form an integral part of your Website. You should understand the fact that not all of your visitors might be accessing your Website through the latest computers hooked up to a blazing broadband connection.

A helpful tip to speed up your Website is to first calculate the dimensions of your graphic images. Next, allocate the size of those images by specifying the 'Height' and the 'Width' of those images during the tagging process. This will ensure that the browser knows the exact position of placement of these images and can thus start displaying your text immediately while simultaneously loading your graphics. This enables your visitors to start reading the text while your images catch up. Be sure to assign the description of all your images by utilizing the 'alt'-tag function against each of the images. This will at least provide a short description to those visitors who are unable to view the images or have disabled their graphics option. Another useful tip is to dress up your text by using fancy text instead of just adding more graphics. You can convert the first alphabet of every paragraph into a large colorful font. This will convert your plain text to an eye-catching piece of alphabetic art without adding bytes to your file.

In addition to limiting your resolution to 72 dots per inch [DPI], ensure that you stick to a single theme throughout your Website. This looks good and your visitors will not end up getting puzzled as they surf from one Web page to another. You should also ensure that your images are stored in JPEG or GIF format since most of the browsers are compatible with these formats. Display your navigation keys clearly, and interlink your various Web pages properly to get a smooth running Website. If you offer images to download, then ensure that you offer your visitors the choice of compressing those files into 'Zip' or any other similar format.

Thus, an enticing graphic design can create a positive impression of your website. By mixing the right amount of colors along with the appropriate resolutions, you can ensure that your visitors get bewitched right from the moment they enter into your Website.
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About Author
Both Adrian Barrett & Peter Brittain are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Adrian Barrett has sinced written about articles on various topics from Politics, Marketing and Fitness. ? 2006 -- Adrian Barrett -- To or to
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