To receive 'coaching' and to be a 'coach' are both very popular terms right now but they are both widley misunderstood. Coaching is ultimately about raising the levels of human performance and, as such, has connections with teaching, training, counselling and mentoring. However, there are subtle but important differences that we need to understand.



Essentially, coaching comprises two main facets. First it is performance focused. It is about doing the job as well as it can be done, hitting targets, getting results and doing the right things in the right way. Secondly,it is person centred which means that it is the individuals being coached who are seen as having the important insights. In the most fundamental terms then, coaching is not about 'putting in', rather it is about 'drawing out'.

By tapping into the power of coaching we gain access to the vast reserves of potential and ability which lay dormant in most people. As managers, we can develop people without having to rely on passing on our own skills and knowledge, which may already be out of date. Without an ability to coach we are left to trust the tired old methods of teaching and instruction which are proving increasingly ineffective in the world of constant change to which we are all having to adjust.

When most people think about coaching, they think about a sports coach shouting and yelling at the players and trying to help them succeed without being directly involved. In sport,the role of coach is crucial in helping people perform at their peak, and even the most accomplished sportspeople such as Tiger Woods or Roger Federer still gain huge benefit from a good relationship with their coach.

The role of the organizational coach is much the same. Whether the coaching is delivered by a manger as a general part of their duties or by a specific coach, they will still be trying to achieve results through others. In thinking about coaching in this way we can see that there is great benefit to be had from having someone in the organization who has the skills and abilities to draw the best out of others. If it were possible to have everyone in an organization improve their performance by as little as one or two per cent then the results would be staggering.

Many organisations are now adopting coaching on a serious scale including appointing people with a specific coaching remit. Whilst managers may have the skills and abilities to coach well they are often preoccupied with more task oriented matters and can struggle to find the time to coach effectively.

More and more we can get access to coaching beyond the confiens of our organizations. There are many small consultancies offering Executive Coaching, where top-level managers in organizations can have regular weekly or monthly sessions with a trained coach to help them work through their current issues. It is often highly beneficial to be able to explore issues with a coach from outside the organisation. Similarly, some people are now seeking the services of Life Coaches to help them work through personal problems, achieve goals and strike an effective work/life balance.

Whatever the context, we can see that coaching is intended to be a means by which one individual seeks to help another move forward and develop in some way.