At present, it is not surprising to see a lot of out-patient clinics being raised since it has been very evident that people give due attention to their health and that of their peers and relatives. While there are a lot small sized medical institutions that have been put up, it has been noted over the years, that a critical area that makes a clinic successful are the marketing strategies that are done to help make the clinic known to the public, and most importantly, the kind of service and efficiency that the clinic is able to give.



Patients shall be served on a ?first-come first-served? basis for both appointments schedules and patient registration. Appointment scheduling shall also be dependent on the availability of the probable physician to whom they would want to see.

Patients shall be billed accordingly to the consultations, requests or packages that they submit during their visit, their appointment/referral slips. The patient shall first register with the registration clerk, after which, a designated nurse shall be called upon to assist the incoming patient to a physician. From here, it shall be the physician who will initially evaluate and instruct the patient to undergo either tests, or in some scenarios, visit professional physicians for a more comprehensive diagnosis of the patient.

Once a patient has finished undergoing the necessary medical evaluations and exams, the nurse shall escort and direct the patient to the cashier for settlement of the account and clearance to leave the clinic.

For corporate endorsed accounts, their billing shall automatically be forwarded to the accounting group who shall in turn send the statement of account to the concerned company for collection after the agreed account settlement period as stated in the initial contract. The same procedure also applies to insurance and health maintenance organization endorsed patients.

All patients shall be classified as having a unique file, different from other patients. This shall be tagged as their Patient Identification Pin. This shall be the basis for identifying their patient results and reports. It is imperative that all important and relevant documents are properly stashed away and arranged. Patient records will be dissected into two categories, those that have visited the clinic via the corporate route, and the other by the private one. Based on experience on this is the difficulty in maintaining patient records, especially after two to three years, poses a problem for segregating active patient records from religiously visiting ones.

The difference is that, most of the time, corporate patients are deemed as a one time deal, only a portion of which can be considered as those that can be considered as eventually being private in classification. Inactive records must be kept in cold storage since it cannot be foretold if the patient will eventually come back for possible treatment or service. Resolving this problem by just having the patient fill up a new patient form defeats the purpose of controlling the number of average daily patients that the clinic is receiving, thus opening a gap to inaccurate guides and reports to upper management.