Cell Phones

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The Mobile Phone Industry

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Over the years, mobile phones have become an indispensable and integral component of modern communication. Various brands are constantly vying against each other to deliver the very best mobile phones in terms of features, functionality, and service and of course design. This is achieved by the rapid advances in technology and innovative expertise. Companies frequently launch newer models which come packed with advanced features and functionalities; thereby satiating the demands of the cell phone enthusiasts as well as retain their positions on the higher rungs of competition. Here is a brief lowdown of some of the latest cell phone models launched by various companies:



Nokia N82

The Nokia N82 is yet another addition to the much fancied Nokia N series. This multimedia cell phone is well optimized and well defined for navigation, internet connectivity as well as photography. In fact, the N82 brings to the user an enhanced and enriching experience in photography. The model does not just boast about its high-end camera (5 megapixel auto-focus camera with a Xenon flash, and Carl Zeiss optics); but also features various highly utilizable functionalities like gaming, Bluetooth with A2DP and microUSB for PC connectivity, Wi-Fi, music player, A-GPS with pre-installed Nokia maps and much more. The buyer also gets a free trial of the voice guided navigation for 3 months. Additional features can however be purchased.

LG Rhapsody

The LG Rhapsody has recently launched its mobile phone with a "navigation wheel" similar to the Nokia N81. The phone features a state-of-the-art music player. This fine looking mobile phone delivers an enhanced audio experience. A contributing factor to this achievement is that LG mobiles has come together with Mark Levinson; the leading audio equipment manufacturing company. The phone also features Bluetooth, a 2 mega pixel camera as well as one GB of internal memory and external memory support.

Sony Ericsson K660

This fancy looking candy bar mobile phone is yet another launch by Sony Ericsson. It is essentially a mid-range mobile phone packed with adequate features and a great design. It is available in fancy cool colors and the joystick has been replaced by a five way navigation pad which is easy to operate and maneuver. Light-weight and trendy; the phone has many feel-good factors like a 2 mega pixel camera, the PhotoDJ, Video DJ and MusicDJ software, gaming, TrackId and much more. The VideoDJ feature enables the user to edit video files and cool rngtones can be created with the MusicDJ. Furthermore, it delivers 32 MB of internal memory and M2 cards for external memory is supported. With its decent enough battery life, the user gets over a day and a half regular usage on a single charge. Its regular features include stopwatch, notepad, timer, calendar, schedules and much more. It is 3G enabled with HSDPA and has a VGA camera to facilitate video calls. The Google maps too come preinstalled with this model.

Nokia N81 GB

Although a tad bulky; the Nokia N81 features an amazing music player, free media content and an impressive 8GB of internal memory. The slider switch at the top enables keypad locking and on either side is a set of stereo speakers. It is 3G enabled with a secondary VGA camera as well as a 2 mega pixel camera with an LED flash at the back side of the phone. The 5 way navigation pad can also be used as a navigation wheel. However, the key placement can be un-ergonomic. Overall, it is an impressive addition to the N series and for people who favor a sliding phone model; will be more than pleased with its smooth slider action.

The New LG Shine (In Titanium)

With the success of the LG Shine Black Label Series; LG has added another model in the Shine series- The LG Shine Titanium color. This is by far the only phone in the mobile phone market that boasts of a Titanium finish metal body. These phones will an ideal choice for consumers who want the phone design to be an extension of their personality. Sleek, shiny, slim and elegant- the phone comes in unique design variations as well as incorporates enhanced technological expertise. The newer color versions feature a 2 mega-pixel auto focus camera, 1 GB memory with microSD cards. Furthermore, it is Bluetooth enabled and sports a 2.2 inch mirror LCD screen. Other features include the E2E dictionary, document viewer, email viewer and much more.

Nokia 5310 XpressMusic

The Nokia5310 is lightweight and fancy with a slim and sleek design. The USP of this Nokia model is its enhanced musical capabilities. Besides that, it features a microUSB port, a 2 inch TFT screen, a 2 mega pixel at the rear, and an easily maneuverable five way navigation pad. As for connectivity, it includes PTT (Push to Talk) and Bluetooth v2.0 with A2DP compatibility.
The Mobile Phone Industry
The ever-changing mobile communications industry is again transforming consumer perception of telephony on-the-move. We've come a long way since the 80's "brick like" model that gave us the freedom to move away from dingy payphones. In fact, mobile phones today serve a completely new purpose. No longer is it solely about the need to contact a friend, colleague or family member at any time or place. What reaches out to the majority of consumers today is the uniqueness of a handset; as mobile technology becomes fashion accessory. Constant advancements in technologies ensure we're spoilt for choice, with the capacity to personalise almost every aspect of a mobile phone.

Consumers have been groomed to demand an increasingly high standard of functionality in their mobile phones. The good news for mobile phone suppliers is that this ensures handset replacement is rapid, as research and development evolves the phone into a personal organiser, music player, camera and mobile entertainment centre. We want to enjoy games, video clips and music from our phones and the mobile music industry in particular is going from strength to strength. As a result mobile phone giants, such as Sony Ericsson, are exploiting demand with the imminent release of the W800i, an advanced walkman phone with CD ripping software. (http://www.sonyericsson.com).

It will be interesting to see how such sophisticated phone models will compete against the competitive and fashion-conscious portable MP3 player market. Although products such as Apple's iPod have taken off significantly and seem to be in everyone's pocket, three years since the launch of Apple's high profile MP3 player, is the Californian firm facing competition from an increasing number of industry sectors? Sceptics believe the latest addition from the Apple team, the iPod shuffle, is a disappointment, so will consumers look elsewhere for innovation?

Image is a crucial factor that mobile phone providers should take into consideration. Consumers are concerned with the way in which a product can reflect their personal identity. Therefore the design of a mobile phone is important. Phones that look the part are highly favoured. As a result, mobile phones now come in all shapes, sizes and colours. Some companies, who want to encourage consumer engagement at an early age, have extended their marketing campaigns to include targeting children with brightly coloured mobiles featuring flashing lights (http://fireflymobile.com).

If this was not enough, many consumers go to extensive lengths to find the most up-to-date ringtones and screensavers. Consequently, a myriad of websites now exist specifically to cater for this growing market. Examples include 1st Choice Ringtones (http://www.1st-choice-ringtones.co.uk) and Mobile Ringtonez (http://www.mobileringtonez.com)."

Modern consumers are no longer satisfied with the traditional "ring ring". Downloadable tones can range from classical music to the latest chart toppers. The public have generally responded positively to such a vast selection, with the exception of the "crazy frog" which is the first ringtone to make it into the UK singles chart (and receive several hundred complaints) due to a very aggressive television advertising campaign. The kids apparently love it, but not everyone is happy!

The mobile phone industry is certain to continue evolving, with some research suggesting that one day phones will take the place of credit cards and the remote control. The innovation and level of competition in the mobile music and mobile phone markets can only mean greater choice and lower competitive prices, so sit back and look forward to the exciting surprises the key players in this industry have to offer us!
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About Author
Both Susan Banks Sr & Robin Richmond are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Susan Banks Sr has sinced written about articles on various topics from Vegetarian Diet, Modelling and Home Security. Susan is a contributing writer to Fuzing.com. This article is brought to you by from the. Susan Banks Sr's top article generates over 550000 views. to your Favourites.

Robin Richmond has sinced written about articles on various topics from Entertainment Guide, Finances and Mobile Phone Reviews. . Robin Richmond's top article generates over 5400 views. to your Favourites.
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