It’s not easy finding the right venue for group meetings, seminars or conferences. There are so many things to consider. The size of the venue, the facilities it has to offer, is it easy to find, is it the right location for everyone you need to attend? Also, does it set the right tone and everything has to be within budget. Getting all of the above is sometimes quite a task and can take a considerable amount of research, time and patience.

The first thing to do is consider what is essential to your business event. Planning is the key to organising any conference, seminar or meeting. If this is done right you’re on the road to a successful event.

First stages are to plan exactly what you are looking for: do you need overnight accommodation as well as the day facilities, is there somewhere for your candidates to relax, do you need the venue to provide some fun or sports activities, such as golf or fishing?

Once your list is complete then the search begins. Location has to be close to the top of the list, easy access for all, or as many as possible, attendees. If the hotel provides an Event Manager make sure that they know exactly what you need, generally, they will be there to make sure the event goes according to plan and can sometimes provide you with extra ideas.

Of course, in the present economic climate, cost plays a big part in everything we do, which means you may be looking for a venue that isn’t central to London or any of the other big cities in the UK. Try looking at places such as Suffolk, where you will find a lot of venues that won’t blow your budget but will still cater for all of your needs.

The Swan at Lavenham is one such 4 star venue. Steeped in tradition from it’s medieval times, it has an abundance of timber framed rooms, with award winning dining and excellent conference facilities. The conference rooms are light and airy with all the modern facilities such as WiFi connections, projectors etc. If it’s an overnight package you are looking for, the rooms are full of character and go a long way to make it as enjoyable as possible for everyone.

So, when you’re asked to find a venue for your next meeting or conference, think of the perfect combination of business and leisure at The Swan Hotel in Lavenham.