My gift in life is not article writing, but I realize it as a necessity for me when it comes to my real gift; spending money. Communication is a necessary tool for all of our relationships. Writing just happens to be one way of communication and when learned to be used properly there are many great rewards to be had.



1. You establish yourself as an industry expert.

Let's face it, the power of the written word is strong. With several articles under your pen, you begin to establish yourself as an expert in your field. You, as the writer, get to choose the direction of your industry and align the masses thinking with your own. Your peers, prospects and customers will look to you for your leadership and expertise. With that your value goes up and half of your selling job is done.

2. Article writing builds web site traffic.

With the search algorithms as they are today, it is imperative that your website is content driven. Writing articles or blog entries on a regular basis keep your website fresh with content and satisfy those Google Spiders! Imagine not only being an industry expert, but your website is the first found on the internet search engines all the while, leveraging your new found industry expert status.

3. Writing articles can be fun.

Your articles are not only good for your business, but they are also great for your brain. As I write this article my mind is being worked and my creative thought patterns are humming to life. With your new found creative outlet you will find yourself mentally sharp in more situations, relaxed during tough times and much more focused on the positive situations of your life

4. Your influence is leveraged.

Imagine that you write a passion filled article about a topic you believe strongly about and thousands of people read it each week. Just suppose your impassioned article changes one of those reader's lives and you make a positive difference for them in their life. Now not only are you an industry expert, but you are a life changer. Give your passions credit; they can change much about our world only if you share them by writing about them.

Those four benefits are only four out of probably a million. I picked those because they touch upon personal, professional and organizational benefits that leaders should be aware of and also learn that the practice of article writing will enhance your life in many different areas. If you need a little help in writing articles, try your local book store for various writing manuals that are easy to read and follow.