"What a shame," I thought. "If only she knew and practiced a few secrets, she could be a top Tupperware distributor!"



That Tupperware distributor may not be reading this article. Perhaps no Tupperware distributor will ever read it, but the secrets hold true for many types of business. Let me share four of them with you.

A Top Tupperware Distributor Writes a Business Plan

You are intelligent enough to know that most businesses write a business plan. A top Tupperware distributor realizes that Tupperware is a business, and writes a plan for the business. Using a template from Microsoft Word or other software program, the distributor will research and think about his or her business in a systematic way. A top Tupperware distributor will take two or three weeks to complete a thorough business plan. When it is done, the plan will reveal things such as:

1. Business Description

A top Tupperware distributor will describe the business. Why was it started? What are its goals? List guiding principles. What is important to you?

2. Products Offered

A top Tupperware distributor will list categories of products available. This will help the distributor understand more fully what will be handled.

3. The Market

Next, a top Tupperware distributor will define the market for the products. Who is most likely to buy? Where do they live? What is their income? How many members are in their family, and what is the age bracket?

4. Marketing Methods

In order to hit the market fully, a top Tupperware distributor will list methods to be used in the business. Will it involve only parties? Will an online presence be established? How many marketing methods can be used?

5. Future Trends

In order to become a top Tupperware distributor, you will anticipate future trends. Where will your business go in the next 5 or 10 years? How will you take advantage of changes as they come?

In this manner, a top Tupperware distributor works through a complete business plan before launching the business.

A Top Tupperware Distributor Treats Her Business As a Real Business

The Tupperware distributor who wrote to me complained that people tell her the products are too expensive. She apparently does not know the secret of treating her business as a real business.

A top Tupperware distributor works on the business. If people say the product is expensive, the distributor does research, prepares comparative charts, and shows why cost is not the problem.

1. One Tupperware piece will outlast 20 or 30 cheaper plastics.

2. Tupperware will not allow food to spoil, as cheaper plastics will.

3. Tupperware prevents spills, as cheaper plastics do not.

4. Tupperware has a lifetime warranty, and cheaper plastics do not.

5. Tupperware protects health, as cheaper plastics cannot.

A top Tupperware distributor lists details, and calculates customer savings.

A Top Tupperware Distributor Thinks of the Customer

When considering customers, a top Tupperware distributor will work to understand and present all of the product's benefits. What are the advantages and disadvantages? How is it unique? What is the quality? How will it actually help the customer on a day-to-day basis?

To facilitate ordering for the customer, a top Tupperware distributor tries to use every outlet available: parties (online and in person), online website, fundraisers, catalog orders, etc.

A Top Tupperware Distributor Exercises Excellence

Every Tupperware distributor is eligible to set up a website. The company makes it easy, and charges a low monthly fee. However, only a top Tupperware distributor will exercise excellence in making that bare-bones website informative and helpful. Only a top Tupperware distributor will learn how to drive traffic to the website. Only a top Tupperware distributor will realize that no one will visit your online "store" unless you advertise it online.

Conclusion: Becoming a Tupperware distributor is a simple matter, as long as you have the relatively small start-up fee. Becoming a top Tupperware distributor demands commitment and a willingness to work.