If you're building a network marketing business and are trying to find the best source for home based business leads, this article may be an eye opener. The very best source for MLM leads is often yourself, and in many cases they don't have to cost you a dime. In this brief article, I'm going to reveal some easy, cost efficient ways to generate extremely high quality home based business leads. Hopefully by the time you've finished reading this, you'll have a few new ideas that you can apply to your own business to make more money.

One great way to generate home based business leads is through press releases. An online PR campaign is really easy to do, and in many cases won't cost you anything. There are tons of sites online who publish press releases absolutely free, and a well-crafted press release can be a powerful tool for driving targeted visitors to your MLM opportunity or lead capture page.

Another excellent way to generate home based business leads is through pay per click (PPC) advertising. Online programs such as Google AdWords and Yahoo Search Marketing (formerly Overture) give you the ability to bid on specific search phrases, and then pay a certain amount each time a searcher clicks your ad and visits your website.

Last but not least, participate in online forums. Become active and genuinely helpful in forums, and then simply add a link to your lead capture page or offer in your signature. This will generate quite a bit of free traffic and leads for your business, and it won't cost you a cent.

Hopefully this short article has given you some good ideas on how to generate the best home based business leads yourself. Advertising your business doesn't have to be expensive, a little bit of creativity goes a long way.