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Instructional Design And Development
Amjad Ali
show that investments in e-learning content can range from a low $14K per finished hour to a
fantastic $100K per finished hour. This is because the content made for a particular organization
cannot be replicated anywhere else and has no value to anyone else.
You could try going in for standard development from products available in the market,
but that might not be the best answer for you. So, if you must go in for customisation which is
accompanied by proprietary or legacy applications, it is best to look for these key factors when
evaluating custom e-learning providers:
Is there a thorough Needs Analysis in place?
As an organization, it is
possible that you know your company’s needs better than anyone else. Despite this, a content
provider should make a thorough Needs Analysis of your requirements, if only to validate your
information.
What's the design methodology here?
Your users should not get so
carried away by the animations and simulations that they lose sight of the instruction it
contains. Ensure that your courses have solid instructional design and see that the developer
follows a set methodology, such as ADDIE or Bloom's.
Ask for a project plan:
As a client, you need to see your developer’s
project plan and find out if your needs can be met in the timeframe you set. Then, ensure that
this works. At this stage, ask for a dedicated project manager to supervise the operations of the
project and give you periodic updates.
Expected Return on Investment (ROI):
If your organization is investing
heavily in a course, you should know the anticipated ROI over the next few years. It should
comprise a list of immediate and recurring costs.
Who else has your developer served to satisfaction?
Yours is an
important course to be developed, so naturally you aren't looking for a novice in this field. You
must determine if your developer has a list of satisfied customers whom you can check speak to.
Ask for samples of your content:
You have so much raw content waiting
to be developed into an e-learning course. But what can the developer do to fashion it to your
needs? Ask him for a few sample pages so that you know that he is on the right track.
You should also ask for a test plan and after an internal testing stage, conduct
a post implementation strategy to determine who will be responsible for maintaining the
content-the provider or your staff.
Pratibha R. S.
Executive - Instructional Designer
_____________________________________________________________________
About CommLab India
CommLab India (www.commlabindia.com) is a Custom
eLearning Solutions Company based in India. Since 2000, it has been providing state-of-the-art
eLearning services to organizations across the world in the areas of Learning Consultancy, Custom
Courseware and Learning Technology. Some of our reputed clients are BC Hydro, George Washington
University, Kawasaki and Deloitte. We are preferred vendors to some of the Fortune 500 companies
like Alcoa and Hill-Rom.
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