ClickBank is great for merchants. It provides an affiliate scheme and processes credit cards on behalf of the merchants.

Affiliate marketers, too, like ClickBank a lot. With a free ClickBank account you can immediately start promoting any products sold through ClickBank, using a special ClickBank "hoplink" for each product. With most merchants rewarding you with at least 50% commission per sale, you'll soon start making serious big bucks.

Is it really that easy? No, of course not! Many people make very little money from ClickBank products - even assuming that they at least try (which many don't!). So many people simply promote ClickBank products incorrectly.

Promotion techniques such as putting banner ads on a website or adding affiliate links to either email and forum posting signatures, are not enough to convince people to buy anything through your ClickBank affiliate link.

But there is a better way, and it's a technique which I've been using for a while. You'll need to devote some time to it, but your time should be well rewarded.

How To Write Product Review Pages

You need to write a review for any product you want to promote as an affiliate. The purpose of the review is to "pre-sell" the product. You need to get people in a favorable frame of mind so that when they visit the sales page through your affiliate link, they are much more inclined to buy.

An increasing number of people, before they buy something, do a little research to find reviews of that product. They'll type something like "review + product name" into Google. You can see for yourself how many reviews there are for a product by doing just that.

Even this technique on its own is not enough. Many, many affiliate marketers write very poor review pages. You need to be a little subtle!

How To Improve Your Review Pages:

1) Don't fill your review with nothing but good points about the product. Find a few unimportant things that you don't like. These, of course, should more than countered by the good things!

2) Remember that you're not aiming to "sell" the product. Leave that job to the merchant. What you should convince visitors to your review page is to really want that product. Then you want them to click through your affiliate link to go to the merchant's sales page with their credit card in front of them!

3) Avoid using any of the "copy" on the merchant's sales page. People will lose confidence in your review if they find that you've copied chunks of the sales page.

4) You'll be a lot more convincing if you have actually used (and liked) the product. You'll find that you can frequently get a copy of the product from the merchant without having to pay for it. Just tell the merchant that you want to write a review of it.

5) If there are other competing products, write a "comparative review". In this review you'll be comparing the product you're promoting with other less satisfactory products. If you use a "star rating system" (and I suggest that you do), your main product will, of course, rank higher than the others!

I hope that you've gained some good ideas from this article, and that it will help you to improve your ClickBank income. You'll find it even easier to promote ClickBank products by using the tools included in my ClickBank ToolKit.