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Video on Listing Home For Sale

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Listing Home For Sale
Jeff Morrow
A transition takes place when you begin the process of selling your home. You see your home not as a home, but as a financial asset, and the question becomes how do your get the most equity out of your house?
This one piece of advice will make all your home selling decisions come into sharp perspective. When selling a home, the biggest reason that a home doesn't sell at the best price on the market, or within a reasonable timeframe, or with equitable terms, is because of this one simple decision isn't make by the seller(s).
Your first decision when you decide to sell your Santa Clarita home is to separate yourself from the personal feelings you have about the house. Often when you talk with realtors about buying real estate, we'll refer to your new property as a "home." When you sell a property, we'll often refer to your property as a house. While buying a home is often an emotional decision, selling a house is a financial decision, one for which emotional detachment is needed. Potential home buyer don't care and don't want to know about the memories, or sentimental attachment you have in your home. In fact, the best way to sell your home is to make it seem like you don't live there. More about that in the next section.
When you decide to sell your Santa Clarita home, resolve to yourself that your home no longer belongs to you. When you think of your house as another financial transaction such as a currency trade or a commodity trade, you think more clearly about all the decisions you need to make before you close on escrow. Buyer's on the other hand invest emotion into the purchase of their new home and it is in your best financial interest to do everything possible to allow them to see your house as their new home. The downside to not detaching yourself emotionally from selling your Santa Clarita house is that the process becomes more difficult for you, and at times, unconsciously, you can either drive potential buyers away, reduce to opportunity for all potential buyers to see your house or unintentionally create other situations that take it longer than need be to sell your house.
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