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Food And Drink Products
Christina R Mendick
Buying a tin of beans is far different to buying a fresh fish over the Internet. Most people won't be too concerned with how and when the tin of beans reaches their door but the fish needs to come fast and fresh. The same conditions do not, therefore, apply for every purchase you make for food and drink products online. The following tips and tricks may be helpful:
  • Perishable items -- if buying fresh goods or perishable items then check with the site to see that they use the right kind of packaging (i.e. insulated packing) and that they use a suitable delivery service. They should give you a delivery time-scale and will advise you as to whether the parcel needs to be signed for when it arrives -- which may be a consideration if you are out during the day.
  • Refrigerated/frozen items -- if buying refrigerated or frozen items (say, for example, from a supermarket) then check that they will use a suitable delivery method. This should involve refrigerated or freezer units. Food will rapidly go off if it is not kept cold or if it defrosts. The site should be able to give details as to how these kinds of products are delivered.
  • Fragile items -- glass jars and bottles need proper packing to ensure that they arrive in one piece. If in doubt check with the merchant as to how they package up fragile goods and how they are delivered.
  • Fresh items -- it can be hard to judge the quality and size of fresh items such as fruit and vegetables as you cannot actually see them and the supplier will have to choose them for you. Again, check the website to see what comments are made regarding quality and so forth before making a purchase.
  • Returns policies -- you need to know what to do (and whether there are any costs involved) if you need to return products. If you haven't used a particular supplier before, find this out before making a purchase.
  • Consumer rights -- online sales are covered by the Distance Selling Directive. This requires a site to provide you with detailed information as to returns policies, contact details and so on. It also confers some rights regarding the return of goods but there are notable exceptions so you should check the individual site's returns policy. Ultimately, any respectable site should give full and complete information about themselves, their products, their payment methods and their delivery approach as well as other issues.
  • Delivery timing -- most online food merchants, recognising the need for timely delivery of perishable goods, have a sophisticated delivery network, often allowing the selection of a specific delivery 'time slot'. It does however pay to place orders well in advance, particularly during busier times such as Christmas and Easter to ensure that you get a time slot to suit.
  • Conclusion
    Shoppers are given a lot of choice when it comes to shopping online for food and drink products. This often means that you will come across new brands and products that you have not sampled before. Some people like to stick with tried and tested brands to keep things safe and easy but others like to try out new things. If you choose a reputable retailer with a good delivery network and appropriate information on the website, the online experience should match, if not exceed that of traditional food and drink shopping.
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