What is the purpose of a free ebook? The purpose of a free ebook is to drive traffic to a website that will result in sales, subscribers, adsense clicks or any other goal you may want to achieve. The main purpose for a free ebook is to presell/generate leads for a paid product, you would presell by explaining advantages and benefits subtly in the ebook and generate leads by providing links within it.

How do I create one? let's say you have a product about gardening that you sell for $47, you could then write a short report that would compliment that product such as a review, a short extract of it, a short report about gardening that would not go into as much detail as your paid product, the point is that it is very relevant to your paid product but does not have as much value, I mean you don't want to give away a free ebook that reveals all the methods contained in your paid one, you just want to generate interest for it.

How do I distribute it? You can distribute a free ebook in a number of ways such as in your signature file at forums, to your email subscribers, free ebook directories, your website, arranging joint ventures with other marketers, there are many different ways to distribute your free ebook, you just have to find where your target audience is and offer them your ebook, most people love to get stuff for free,so you shouldn't have to much trouble trying to get them to take it.

How do I get my ebook to go viral? This is one of the most powerful ways to market online, viral marketing, you want your ebook to spread as far as possible and to reach as many prospects as you can so you should give people a reason to pass your ebook on to others for you.

This can be done by allowing people to "rebrand" your ebook, Basically you allow them to replace the links to your products with their affiliate links, therefore the people who pass on your ebook can actually make money doing so. If people have a good reason to pass your ebook on, then they more than likely will.