Zaadz is a social network like Myspace or Gather. People can create an account, communicate with others, write blogs, build a friend list and lots of other things. What Zaadz does a little differently is that they given new meaning to the concept "Social" in the social networking world. Social in the sense that they care about our world and it's people. Social in the sense that are care about the environment. The Zaadz community is concerned about the cultures of the world. Zaadz mission is to make our planet a better place in every sense and it's motto is: ?Zaadz: Connect. Grow. Inspire. Empower.?
Zaadz is the "kinder and gentler social networking site. They go so far to have a button on the bottom of every page proclaiming themselves "100% Organic"! You see the differences immediately between Zaadz and sites like Facebook and Gather when you start the process of registering for a Zaadz account.
When you click "you! (join now)" link (there version of register for an account), you must in mind agree to the Zaadz concepts. Their concepts are: Harmony, Integrity, Peace, Trust, Truth, Unity and Finally, Love. You agree to these concepts by clicking each word in a series of circles that resembles a flower.
In their own words:
"We're a little different than most of the communities you'll find online.
How? We're committed to the principles in the circles above, and we expect those in the community to uphold these principles.
Before you can join, then, please take a minute to express your own commitment to these values, indicating your agreement to the principles and your understanding of our terms. Starting with Harmony, proceed clockwise around the flower until you're invited to click the center, opening the gateway that'll allow you access.
Ready? Take a deep breath (we're all about remembering to breathe!), and when you're ready, proceed. We'll see you inside. :)"
Once you click the 7 circles, you can join.
So, is there a way to both serve this community and receive benefits to your business? You bet there is. Zaadz is the place to take advantage of the emerging green economy. Never has there been a place where so many socially conscious and active individuals gather together in one place. The growing Green Economy, which I will here officially name Green 2.0, is growing by leaps and bounds. Some experts are predicting that the green economy will dwarf the dot com boom.
Here are 5 things you can do to guide these socially minded folks to your web site:
1. Create a Dynamic Profile - Just like the other social network sites (Plaxo and Friendster for example) you get to create a profile. The content you add to this profile is extremely important. Remember this is the first thing other members will see about you and your business. You only get one chance to make a first impression. Make your profile complete. Add a cool title for yourself. Hard to explain but they will give you some examples like (Philosopher or Thinker), just go with it. Add a good description about you and your services in the about me section. Remember be complete.
2. Join a Pod (Zaadz Group) - Browse Pods or use the Pod Tag feature to find a couple of pods that you fit into. Join and share your vision, your dreams, your services with the other members. Share consciously, no one wants to be bombarded with a sales pitch on the first meeting. That's not the goal here. The goal is to build a group of like minded individuals, who, once you earn their trust, may very well become some of the best agents for you, your message and your products/services.
3. Post a Blog - With your Zaadz account, you get a blog. Here is where you get to add really entertaining and riveting content jammed with remarkable insight for your fellow community members. This doesn't have to be directly about you or your business but rather about the bigger picture that your business products/services address. For example, if you are a auto mechanic, don't write about what you offer, write about the benefits of keeping your car well maintained.
4. Add an Event - Launching your new Service? Make your own events page and invite your Zaadz network. On your events page you can add a link to your website and it even add a link to a Google Map. Marketing doesn't get much easier (or more inexpensive!) than this.
5. Add Some Friends - Like the other sites, you can add friends. Click the "Zaadzsters" link and use the search feature to find people with a similar taste in music. By adding friends, you increase your reach. Remember the 7 Zaadz principles, you are not here just to help yourself, you are here to give to the community. By adding friends on Zaadz, you are connecting with a myriad of new people that have like interests, goals and dreams.
Since the day Zaadz started, Zaadz has been labeled with a "New Age" tag. In my opinion, this is not a bad thing. After all, we are in a New Age of Green and Social Consciousness marketing and business. Go Green 2.0.