We all want to know what is the best way to make money online, when the truth is that there are many ways. They all require different skills. Adsense can be very rewarding if you can build and, most importantly, attract traffic to good content websites, but to be reliant upon Adsense means to be reliant on Google who may 'fire' you by canceling your account at any time. Affiliate marketing requires you to be skillful in writing product reviews and presell pages, and the competition can be fierce as Adwords users try to kill each others' ads.

Setting up as a reseller or creator of downloadable ebooks and software has many advantages by comparison. You are firmly in control. You sell your product from your own website and collect 100% of the income. Or if you wish, you can set up your own affiliate program and have other people selling your products for you too. This can send your income soaring.

If you are wondering how to find downloadable ebooks and software, don't worry, it is not difficult. Of course you can create them, but assuming you do not want to, you can find ebooks or software with resale rights or private label rights. If you have resale rights you are not usually permitted to alter the products in any way, and they will contain links to the original author's site and affiliate programs. But with private label rights you can change the product to make it unique, publish it in your own name, and include affiliate links that will continue to bring you income for a long time after the sale of the product itself.

With the best of these downloadable ebooks and software you will get a mini-site made up of a sales letter and graphics. You could simply upload this to your website, add your order button and start selling. But it is a good idea to change things a little. You can often improve the sales letter and if you have private label rights you can give the product a new title and graphics so that it will look completely different from anybody else's version.

You can make a private label rights product unique in a small part of the time that would be needed to create a new product, leaving you more time to concentrate on the important task of attracting visitors to your site to buy it. Online marketing is not as difficult as many people make out. You can do most of it for free: writing articles, setting up a blog, posting in forums, etc. You can also find a wealth of free information on how to do all of this online.

Many marketers also use paid advertising like Google Adwords to attract traffic to their products. This can boost your sales but you will need good Adwords training before you start, as it is possible to lose a lot of money if you choose the wrong keywords. There are many good ebooks on the subject. You may also be able to find coupons that will give you a free $25 or $50 in your new Adwords account.

The most important thing you can do for your new online business is to decide on a direction to follow and then focus on it without other distractions. Many find that selling products created from PLR downloadable ebooks and software is the best way to make money online.