Jordan has great comparative advantage because it is guaranteed sunshine for eight months of the year has unique cultural attractions.

The culture of Jordan, as in its spoken language, values, beliefs, ethnicities is Arabian as the Kingdom is in the heart of the Middle East. Although many people from different regions of the world have come to settle in Jordan, like Chechens, they have long been assimilated in the society and added their richness to the society that subsequently developed.

Beyond the Jordan, and the early Islamic Desert Castles and a wide range of very different often stunning natural environments that are easily accessible and virtually undiscovered by the tourism industry.

Quality hotels and restaurants throughout the country mean that thrill seekers who want to pamper themselves in between adventure treks have a wide range of facilities to choose from.

Jordan already caters to the more traditional vacationer, who likes to combine a visit to an ancient site in the morning with a swim or a round of golf, or a game of tennis or bowling in the afternoon.

The exciting new horizons allow visitors to push themselves to new levels of adventure and endurance while soaking up natural marvels and dramatic cultural attractions from the ancient world.

There is no mistaking the fact that Jordan is a Kingdom steeped in history and culture. From the moment you arrive, you get a sense of its rich heritage, all around are remnants of ancient civilizations long since past, yet they still remain, stamped into the very fabric of this amazing Kingdom and etched into the soul of the people who live here.

The popularity of the spa vacation has increased worldwide as many people are adopting healthier lifestyles. For this reason, Jordan has complimented its natural therapeutic sites with first class resorts offering a diverse range of amenities. The goal is to provide its visitors with a unique and relaxing experience catering to all of their health and fitness and beauty needs.

Tourism is a very important sector of the Jordanian economy, contributing to 10 percent.