First, you could hire a writer to put together an original ebook for you to resell. A well-researched ebook will cost upwards of $600. If you want to have your name appear as the author of the ebook, you'll have to pay an additional fee for a "ghost writer."
Second, you could search the Internet for ebooks that are already available for resale?also known as "resale rights." Prices vary depending on the ebook quality, length, and exclusivity. Most ebooks available for resale are available for anyone to purchase, which means you could face stiff competition selling the same product many other people are. Even with resale rights, most ebooks retain the name of the original author and even their website address?not yours.
The best option for someone starting out selling niche products is a niche product program, like EasyNicheProduct.com. Top programs only allow a limited number of members, so competition is low. They offer members a selection of niche products to resell, all of which are original to the program?you won't find the same product on hundreds of other resale sites. By using an established niche product site, you also benefit from automatically "themed" ebooks that relate to one another, practically guaranteeing future sales from current customers. Best of all, top niche product programs allow you to list yourself as author of the ebook, so you don't end up promoting someone else at your expense.
