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Every website has a name and it is unique. No two websites
are allowed to have the same name.
There are several companies that keep records of the names
of websites or domain names so that you can check that your
“great idea" for a website name is unique.
About the best one is www.BetterWhois.com Any name you
think up needs to checked there before you go ahead and try
to buy it.
In fact you cannot really buy a domain name-when you try
and do so you will be asked to choose how many years you
want it for! In other words all we can really do is rent
the right to call our website by a particular unique name.
After that period anybody else can jump in and use that
name.
The first time you do this you probably want to just
register your domain name for a year because it costs less.
However...
There is reason to believe that search engines look at how
long a domain name has been bought for – 1 year, 2, years,
5 years etc as part of the way they estimate the importance
of a website.
It is only natural for a search engine to reckon that a domain
name booked for 5 or 10 years is much more serious and possibly
worthwhile than a domain booked for 1 year. So don’t over
estimate this but book your domain for more than a year if you can.
Most companies will automatically renew your domain name for you
at the end of the booking period. so that you do not lose it.
This is something you MUST check!
If you want a little help choosing a good domain name try www.enom.com and www.nameboy.com
these sites have useful suggestions in choosing and inventing domain names.
You may find most of the names you think of are taken.
This is what everybody finds and you just have to plug away until you get a good one.
So should you book or buy your domain name now?
Probably not unless you have done your keyword research
Tips on Choosing A Domain Name
1. Only book a dot com. Absolutely avoid .net, .info .org etc
2. Make the name obvious to your niche. golfing-girls.com,
home-decor-for-men.com, Confederate-Coins.com is the kind
of thing you can do.
The hyphens are just there to make it easier for people to
read, your domain name may not need them. It is best to book both
versions of your domain name-with and without hyphens. For
Example www.Online-Income.com and www.OnlineIncome.com
3 Book you domain for more than a year
4. One of the easiest places to buy and one of the cheapest is godaddy.com
. Follow the suggestion on the godaddy website to “Register Lock" your domain
5. Check from time to time that the credit card number you use to allow automatic
renew to function is OK as regards expiration date!
A website that is founded on sound market research is going to be making
you money for years. A decent domain name can help. But it is your whole
marketing and sales process which produces results. a good domain name
is worth a few hours or even a few days thought but after that just make a
decision to go for a less than perfect domain name. A rose by any other
name DOES smell as sweet.
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