The type of information that should be found in such a course should be easy enough for even a beginner to understand. They should also be fast methods and easily applicable.
An easy 3 step plan begins with learning how to use article marketing in your favor. You can hire someone to write an article for you, or you could outsource this to elance.com. Then they would submit this article to all of the article directories.
A second way to generate targeted traffic back to your site would be to find blogs that are related to your niche, and make comments on them. You could easily find blogs to comment on, by going to google and typing in your keyword plus blog.
A Final Way would be to get links from many sites by trading, swapping, or buying them. Reciprocal linking is a method in which you can use to get links by trading links back to your site.
Most of these steps will increase your page rank as you naturally increase the amount of times you repeat the cycle. This also depends on how fast you find high pr sites that are linking back to your site.
One of the easiest ways to determine your competition, would be to find a niche using keyword research. If you target the right keywords you can easily get high rankings. This type of information would be found in a great course on internet marketing online.
