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Maryann Shank
This is not your sleazy MLM sales pitch. No, this is your information-packed, straightforward e-business. It reflects you and your interests.
What works for Cousin Jo may not work for you. The best network marketing company will reflect your product mix, your way of doing business, your life. Truly, once you believe in it, you'll be amazed how easy it is to promote it. Your toughest job is to find that company.
While the very best network marketing company may be different for each person, great companies have a good deal in common. As you search for your company, keep an eye out for these 7 qualities:
1. The company has a real product. A good product. Maybe even a great product. One you can sell and make money from. If they push you to "build your downline" more than sell the product, all they are selling is your downline. Get away. Fast. A company without a great product is skidding on very thin ice.
2. Agreements are easy to read and understand. If the agreement is written in legalese, or is printed so small that you can't read it, walk away. This company is trying to hide information from you.
3. There is someone you can contact at the company for questions. Since well over 90% of MLM-ers leave their programs, it is very possible that your sponsor will leave. If that happens, who do you turn to for advice? There should be a backup system in place.
4. If it is an MLM company, there are no more than three levels of payment: you, the person under you, and the person under them. Even that is a lot. You won't know who the third level people are, so make sure your primary income is coming from your own efforts, not those of others. When your commissions start getting lost in the labyrinth of 10 levels, it is gone. Absolutely gone. You will never see a dime.
5. You are not required to buy an outlandish amount of product. If you really like this product, odds are that you will want to buy some. But if the company requires you to purchase cartons of it each month, that is a real trouble sign.
6. The company has a way for you to easily check your commissions. The best network marketing company will give you a password protected online capability that you can check daily if you want to. It should show your sales, the customer's name and type of sale, as well as your actual commission. For your downline, you should be able to see only the totals. It would not be fair for you to see the names and emails of your downline's clients, just as it would not be fair for your sponsor to see information on your specific clients. But downline summaries should be there.
7. The company has a good reputation. Check the Better Business Bureau, both in the area where the company is physically located, and the online BBB. Also do a Google search on the company to see what comes up.
Oh, yes, one more thing. The best network marketing company will be computer savvy. For instance, it will provide a way for your clients to click directly from your website to the order form that they provide. Be wary if your visitors are asked to put in "ID numbers", etc. Your visitors won't remember those numbers, and your commission will be lost.
From there on, look for the network marketing company that suits your style. That's a very hard concept for most people to really accept. With all the "millionaire gurus" shouting in our ears, it is sometimes hard to hear the wee small voice inside that tells us to watch out.
It takes uncommon good sense to identify the best network marketing company. Use all the analytical and research skills that you've got. After all, this is your business. YOUR business. Do it right.
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