By now you've seen testimonials online that contain a picture and a paragraph however you may have never seen online video testimonials. Online video testimonials are a simple but effective way to get your business, products, and services noticed. Video testimonials are much more powerful than your average picture and text testimonials. This is because users get to see the person speaking the words and know that it's not just a picture that someone else put up with text. If you've never used online video testimonials you will want to consider it.

What are Online Video Testimonials?

Online video testimonials are usually a testimonial about your company, product, or services. The videos are usually hosted on the company's site as proof of satisfied customers. Video testimonials usually last anywhere between 30 seconds to 2 minutes depending on if it's another company or a consumer.

How Can I use Online Video Testimonials?

The concept of using the testimonials is not new however using video testimonials is underutilized. There are many ways to utilize online video testimonials. You can post them on your site in a section that's made for testimonials. You can also put the testimonials near the products or the services that the person had received. This is more effective than placing them in a general section however it requires a lot more effort in getting videos for each product or service that you offer. Finally you can also upload them to hosting sites such as YouTube. These sites will allow your company and website to get recognition and they may even go viral causing you to get a massive surge in website traffic.

How Can I Get Started with Using Online Video Testimonials?

Before you can get started using online video testimonials you actually have to get video testimonials. There are several ways to do this however the easiest and most effective is to hold a contest and announce it to all of your clients and consumers. This will get their attention and impulse them to create a testimonial. When you host the contest you'll need to be sure that you have guidelines that they must follow in their videos. This will allow you to control what is mentioned such as far as your company and its products and services. Finally you may want to put out a reward or an incentive for the contest such as a random drawing. This will create even more responses from your consumers.

Even if you've never used online video testimonials you should now understand the power behind them. You should consider getting testimonials that you can use for your website to help boost the traffic to your website. By doing this you'll know that you're not missing out on possible website visits and potential buyers.

* When you create your guidelines for your online video testimonials you'll want to make the testimonials unique. It's also important that the creators of the testimonials have fun creating it. People can tell the difference between a genuine testimonial and someone who's doing it just to do it.