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Microsoft Expression Web 3
Matthew Loop
"Once a social operating system takes over a country, it's like it becomes the native language of that country." A prominent venture capitalist made that remark referring to the new world conqueror, Facebook, the online social network that's rapidly replacing MySpace and Friendster as the cool new website to converge and express yourself in cyberspace.
Before we discuss just how to market to the Facebook crowd, let's look a little deeper at exactly what Facebook means to the internet. In other words, why are mammoth marketers like Google and Microsoft fighting so hard for a place within Facebook's lucrative online world?
Facebook, becoming dominant in North America and Western Europe, is taking hold all over the world. The site is not just important because it's popular - it's also a prime example of the possibilities of the semantic web, or Web 3.0, the next evolution in the internet world.
The reason why Microsoft, Google and Yahoo! have all battled for a piece of Facebook, with Microsoft paying a big two hundred and forty million dollar bill for their victory, is that these companies see Facebook's use of its own operating system within its website instead of the computer's own OS such as Windows as the next Big Thing.
And Facebook isn't doing it alone. In May, 2007, Facebook reached out to outside companies and developers, inviting them to create Facebook tools in exchange for a share in Facebook's massive advertising revenues. These tools have made Facebook hugely popular with internet users.
Over five thousand of these free applications are available on Facebook, providing users with an endless array of new "toys" to play with in defining themselves and communicating with their friends. The result is an atmosphere that is friendly and low-key but always changing, a sort of digital playground where over two hundred thousand new users a day come to meet and mingle.
What's the secret to marketing to all these attractive new faces on Facebook? Well, you don't have to pay a couple hundred million like Microsoft - and you don't have to develop your own killer app for a Facebook tool. All you have to do is use a special automated system that does all your work for you, while you sit back, relax and work on continuing to manage and build your business.
A Facebook Bot like the Stealth Friend Bomber, Facebook Edition, is your gateway to over fifty million new potential customers. How? The Stealth Friend Bomber's Facebook Friend Adder will automatically generate Mass Facebook Friend Requests, Messages and Pokes. And soon, you've marketed yourself across the hottest cyberspace gathering.
Facebook is the new language of the internet - and Stealth Friend Bomber, Facebook Edition is the kind of Facebook marketing software you need in order to speak that language.
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