Of course, that is not to say that socks and other clothing items are not popular gifts. In fact, they are very popular and many people still buy them for loved ones. Only, let's try something new this year. What are some other popular gifts to buy during the Christmas season?

Digital cameras are the wave of the future and within a few years you will see fewer and fewer film cameras, especially for Christmas. It is not hard to see why. Digital cameras are often higher quality, easier to store the photos and you don't have to worry about running out of film, compared with film cameras. You can run out of space depending on the size of your Flash RAM, but its just a matter of downloading and deleting the old photos before you can take more again.

Video game systems are always a popular gift, and they have been popular for at least the last 20 years or so. Every few years, a new one will be released and moms and dads will fight the hordes of other parents to try and get the best game system for their kids. If the kids aren't getting a video game system, then they will probably want PC video games instead.

Books are a big hit with most people. They are readily available, usually pretty cheap, and can bring hours of entertainment to the person who gets one. Try and find out what kind of book they want, what their favorite genre is, or who they enjoy reading.

Toys for kids are never out of style and every year one toy is always picked as the big toy to buy. It has been Cabbage Patch Kids, Tickle-Me Elmo and Ferbies in the past, and each year more and more parents battle for the big toy of the year. If you don't want to buy the big toy for your kid, there are plenty of other toys out there that are still very fun and hugely popular.

Recently, the most popular Christmas gift given at Christmas has become the gift card. Over half of gift givers in 2006 gave a gift card to someone they knew as a present. Gift cards are some of the easiest gifts to get. They are just like cash, except they can only be used at the store you bought it at.

No matter what the most popular gift of the season is, buy what you feel they will like, have fun with it and remember that Christmas is not about presents only, but rather about spending time with those you love.