Just starting out with online marketing? Don't have the resources to capture the interest of big time JV partners? Don't have the budget for PPC campaigns?
Listen up and listen good!
Here are five free but highly effective methods you can utilize to market your business on the internet.
1.Article Marketing with articles. Craft an article related to the subject matter of your online enterprise. Guarantee that this article delivers something noteworthy. Submit the article to the main article banks on the internet, most importantly www.ezinearticles.com, www.goarticles.com and www.isnare.com. Don't forget to attach a bio box, which should state read-worthy tidbits about yourself or your enterprise, as well as the URL of your website. accomplish this at least three times every week. In due time, you will receive direct traffic courtesy of the people you've won over with your articles, as well as indirect traffic as a result of a higher SERP position for relevant queries gained via the hundreds back links you are sure to garner per article.
2.Link exchange. This is much akin to you scratching another person's back, and him doing the same for you. Other internet marketers are likewise searching for exposure for their ventures. Partner up with them by guaranteeing to include their link on your web pages if they will reciprocate your kind deed.
3.Distributing press releases. Thousands of real world and online publications are always looking for interesting items to use. They read newswires for such pieces. You can craft an objective, newswortht news item about your internet venture. You may state the launch of your enterprise, minus self serving words of praise, of course. You may announce the publication of your website. You may announce the launch of a new brand, without any form of a sales pitch. Prepare a press release, and enroll the same to online newswires like www.prweb.com, and in just a few hours, offline and online entities will be picking it up, driving a humongous volume of visitors to your web pages.
4.Exploit the power of user-driven web tools. The beauty of Web 2.0 websites is that the users themselves are empowered to chart what's hot and what's not. You can exploit this to your advantage by specifically targeting social news networks (www.Digg.com, www.Reddit.com, www.Propeller.com), social networking websites (www.MySpace.com,. www.FaceBook.com), and social bookmarking services (www.StumbleUpon.com) and making them a part of your marketing adventures. Yes, Web 2.0 websites are free to exploit over and over again.
5.SEO. 80% of the traffic that you will be able to win for your website will come from the search engines. And search engine traffic won't cost you a single cent, if you can create your web pages to attract the attention of those search engine spiders.