Here are three ways to buy website traffic:

1.Pay Per Click Ads ? Using the Pay Per Click (PPC) engines such as Google Adwords or Yahoo! Search Marketing (formerly Overture) is one of the best ways to purchase traffic. You can get started for a small investment and since you only pay when someone clicks your ad, you have some control over how much traffic is generated.

The key to making PPCs work for you is to choose your keywords wisely. To learn what is working for your competitors, track their ads that are running and what keywords trigger them. Chances are if they continue running the same ad without any changes, it's working for them!

2.Text and Banner Ads ? Another effective way to invite targeted traffic to your website is buying advertising space on websites related to yours. You can be sure that the people visiting your website are interested and may possibly buy your product.

They've earned a bad reputation in the past, but banner ads are still an effective form of advertising ? especially since you can purchase them so inexpensively. Try them out and you may be pleasantly surprised by the results.

3.Buy Unique Visitors ? Although it's not for everyone, some big name webmasters report great success with purchasing traffic. If you have some extra money in your budget, it may be worth trying.

Before buying web traffic, you should make sure that the web traffic company you plan on using is legitimate or legal. The less reputable web traffic companies use automatic generation script, which generates huge numbers of fake hits on your website. This means only one computer visits your website automatically in a specified number of times.

To make sure that the web traffic company is legitimate and protect you from frauds is to contact the company. Find out what methods they use to bring traffic to your website.

If they do not supply you with the information you need, simply avoid buying from them. You an also ask people you know who has good web traffic about the company they bought traffic from.

Another way to find out if the company is legitimate and do not use automatic generation script is to use the cPanel if your website hosting has one you can use it to find out the visitors IP address.

The IP address should be mostly different from one another. If the visitors IP address are mostly the same, the company is using automatic generation script.