Incorporate animated banner advertisements with a call to action that will attract visitors' attention so that it makes them click on it.
2. Include Audios/Videos Presentation
Audio/Video presentation is gaining popularity. You can include these media to jazz up your page such as giving an introduction to your product or services. On top of that you can let the visitor download your transcript for free.
3. Show Pop-up windows
Having pop-up windows after displaying your sales page can grab the people's attention as it shifts their attention to it. Recently, pop-behind windows is gaining popularity due to research done stating that it increases conversions.
4. Include discussion board
With discussion board, it has advantages of people revisiting your site. Placing promotional items in some prominent areas can create awareness and increases chances of visitors clicking on the items that interest them. Thus, will help conversion gains as well.
5. Use Text links
According to some research, it has shown that text links produce higher conversion than banner ads. So if your banner ads is not converting, change them to textual ones to test them out.
6. Keeping Customers
Based on common marketing practice, it is more costly to get new customers than keeping and following up with an existing one. Keep them informed and updated of product or services that you are currently promoting.
7. Promote Your Backend
Most successful marketer will tell you that most of their revenue is from their backends that they promote and not the initial sales that they make. If you have a reasonable customer list size, spend time improving or value add the existing product and keep them informed of your latest product or services.
Article by Lucas Tan. Copyright (C) 2007, All Rights Reserved.
Disclaimer: These information provided is based on the author's experience with the online internet business. Any omission, grammatical mistakes or suggestions that result in damages to your business or your well-being is unintentional.
