My first task of the day is to create my articles. Before I focus on any other task for the day, before I work on any other stuff that needs to be done, I will write between 10 and 20 articles and submit them online. Articles are for lead generation. And they are very powerful and generating good quality traffic. And I need to consistently bring in leads into my list so that I can consistently increase my monthly income.

When I produce my articles and do so in the knowledge that that the search engines are constantly looking for new, fresh content. Search engines favour the newest content possible. It does not matter that I say the same stuff I said a week ago, so long as I am not copying text previously submitted, you must not copy and paste text, so long as what I am saying is being said using different words, the concept and idea can be the same, then the search engines will promote my articles.

Now, I want to talk about the number of words your articles should be. When I first began writing articles, my articles were about 250 words. But now all the articles I create, everything that I write must be a minimum of 400 words.

The issue here with the word count is that it is important that your reader reads through to the end of your article to find and click on to your link. If your article is of say 600 words, then you reduce the number of readers who will read to the end to find your link.

Now, if you are adventurous you could spend 2 or three weeks writing articles of say 400 words and then follow that with a further 2 or three weeks of writing articles of say 600 words. And then compare the number of readers that that actually click onto your article with the number that actually click on to your web site.

Another factor to take into consideration is the fact that I have found that those 250 word articles I wrote at the beginning of my article writing, no longer bring in the amount of traffic that they used to even though they are constantly being recycled by the search engines. I suspect it has to do with the word count and just to ensure that all my articles get read today and tomorrow, I prefer to use 450 words as my word count for them.

And the goal here is to achieve the highest number of readers as you can to your articles and then to convert as many readers to subscribers via your squeeze page.