The acai berry has been much maligned as of late but it actually does have some redeeming qualities that science itself has proven to be advantageous to our general health and overall wellness. There are, however, a few simple facts that can separate you from the ordinary consumer of acai berry drinks.

These are some significantly important points to consider if you are interested in trying acai berry drinks or other products.

# 1 : The acai berry is perishable. The acai berry itself only retains it's natural nutrient filled punch for about 30 hours after it is harvested. This is a very important thing to know because it has implications for nearly all acai berry drink products. Although the acai berry drink has been touted as our next superfood product, I have to wonder just how much of that superfood power is actually passed on to you, the consumer. So, if you plan on trying the acai berry drink or other acai produt, please make sure that you

# 2 : Powders, frozen concoctions, and capsules likely do not contain the level of antioxidants and other minerals that distinguish the acai berry from other high polyphenol antioxidant sources. Acai berry or only contain these higher levels when they are either still on the palm or else right after they are picked, as alluded to above. Remember, the science that tells us of all the features of the does so under the assumption that the product is in it's natural state -- not in a crushed powder form. Keep this in mind before committing to a sale.

Also, please know that this does not mean that the unnatural forms and distributions of the acai drink lack any benefits whatsoever, it is only a caution to help you avoid blindly assuming that the full health benefits of fresh acai berries is transferred 100% into these bottled products.

#3 : Acai Berries are NOT necessarily endorsed by celebrities.

There has been a lot of hype concerning the acai berry being endorsed by celebrities but many of those associations are very loose at best. Some celebrities have even come out to proclaim that they have never actually endorsed the acai berry products. Just because they feature it on their show does not mean that they endorse it. Just because they mention it or have tried the product does not mean that they endorse it. Remember, marketers are trying to sell you something and so they tend to look for any positive angle, but many times the whole truth is not disclosed.

In conclusion, I want to stress that there are some very good companies who offer top notch acai berry drink products but that there are a few out there that do not have your best interests in mind. Please make sure that you look into the reader reviews of the company prior to doing business with them and make sure that you are purchasing 100% organic (and fresh) .