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Video on Things That Must Be Avoided On Your Site For An Effective And Successful Internet Marketing
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Things That Must Be Avoided On Your Site For An Effective And Successful Internet Marketing
John Mattyus
1- First internet marketing tip : avoid to have not any enhancement about your products or services
On some sites, you have to navigate several minutes on the different web pages before finding a link that brings to services or products that you are offering.
Other sites don't allow to ask for informations or to order on line!
However, it's not difficult to insert a form on your site.
It's important in Internet marketing.
Even if you don't know how to use "cgis", you can utilize a "mailto".
You must ABSOLUTELY give the direct possibility for your prospect or your customer to order or to contact you very easily, naturally.
2- Second internet marketing tip : avoid to insert some big and useless images
Your visitors are seaching for valuable informations and also swiftness.
Many sites are full of big images that are slowing the connection to your site adnwhich are not bringing any informational value.
Your home page or your squeeze page must not go beyond 20 Ko, included images.
Insert useful content instead!
3- Third internet marketing tip : avoid "Welcome on my site"
Such phrases, the continual repetition of your society name or common sentences are only contributing to muddle your first goal : grab instantly the attention of your visitors.
Your home page and all the other pages of your site must begin with a title sufficiently attractive to generate an interest for your visitors.
After having read your title, each visitor must feel that they will gain something by knowing what is containing your site.
4- Fourth internet marketing tip : avoid what is flickering, rotating, scrolling, counting...
In the past, this kind of flashy things was considered as new, unusual and interesting.
Now, this is over and what is flickering, rotating, scrolling... is very annoying for many web surfers and will only result by the fast "escape" of your visitors.
As for the counter, it's only for a strictly personnal use and have no interest for your visitors.
5- Fifth internet marketing tip : avoid external links in your home page.
It's as if you possess your own desk and, in front of your door, many corridors and doors that lead to other desks!
When a potential costumer is visiting your site, why giving him (her) the opprtunity to go away immediately and never come back?
If you want some external links on your site (reciprocal link exchange), put them on a dedicated page that your visitors will look eventually after having discovering the important pages of your site.
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