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Video on Promotional Mouse Mats - Top Mistakes

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Promotional Mouse Mats - Top Mistakes
Gareth Parkin
Promotional mouse mats can really help you to make an advertising splash. However, there are five common mistakes that business owners make when selecting, customizing, and ordering promotional mouse mats. Make sure that you don't make these errors, as they could cost you and your business a ton of money and wasted time!
Mistake #1: No customization.
If you're going to spend money on a product to give to people, make sure that it is customized to fit your brand. Include you name and contact information, as well as your logo. All of this should be very clear. In fact, it should be the center of the design. Don't waste your time with these generic printed mouse mats. No one will remember your name, let alone your phone number or website, the day after a conference, trade show, or other event unless they have a little reminder.
Mistake #2: Not ordering enough products.
Don't underestimate how many people will who up to your booth or table at an event. If possible contact the coordinators of the program before you leave and ask how many tickets they've already sold and how many people have attended during past years. You should have one promotional product for every person. Yes, some people will miss your stand or walk buy without taking a mouse mat, but there will also be greedy people who take more than one. It's better to have too many than not enough.
Mistake #3: Paying too much.
Before you order a product, shop around a bit. Promotional printed mouse mats are generally inexpensive, but you should check out all of your options before you choose just one. Make sure you're really happy with your choice before you put in the order for something that doesn't really represent your business well.
Mistake #4: Hording the products.
Don't be shy?hand out your mouse mats. People love being offered promotional products like promotional mouse mats, so you should give one to every person that stops by your table at an event. Don't fall into the trap that couples should only get one. If they only have need for one, since they only have one computer, chances are that they'll save the extra for later use or give it away to someone who didn't get to attend the event. Also don't forget to offer your mouse mats to current clients and customers, as well as employees.
Mistake #5: Storage in bad locations.
Lastly, make sure that your extra promotional mouse mats are stored in a good location. They may be heat sensitive, so check to be sure that they won't melt in an attic during the summer! Also be certain that all of your employees can find them when they need them. After all, what good are any promotional products if no one gives them away? Keep them in a community area in the office and remind your employees often that they should be distributing the promotional mouse mats whenever relevant.
For more information on promotional mouse mats, promotional products, promotional items and business advertising gifts check out the market leading promotional gift suppliers online today.
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