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Video on Creating Novelty Promotional Clocks

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Creating Novelty Promotional Clocks
Gareth Parkin
Creating novelty promotional clocks can be a fun way to add a little bit of spice to your marketing campaign. These clocks are not designed to be functional, although they are functional, rather they are designed to add a sense of whimsy to your corporate image. By whimsy I do not mean a company trip to the circus, but rather showing that your company is creative enough to think outside of the box and understands that at the end of the day they are a corporation or company that serves other people. Novelty promotional clocks are a great way to get this message across without investing a lot of extra capital.
There are different ways to go about creating novelty promotional clocks. For instance you could use rights and eye-catching colors on a standard clock design decorated with your corporations logo or slogan. These are perhaps the easiest novelty promotional clocks to both design and produce, as well as the least expensive because you can use traditional clock components yet just add a unique color twist. Naturally because this is the simplest solution is also the easiest to get wrong. There is a danger when creating brightly colored novelty promotional clocks to over think and over design the colors thus ending up with something completely garish and tacky. It goes without saying that lime green and fire engine red are two colors that do not really go together, however sometimes in the pursuit of the most flashy and eye-catching marketing campaigns you forget these little nuggets of wisdom.
Another direction to take a novelty
promotional clock is to choose a unique shape for the clock. Choosing an interesting or unusual shape or novelty promotional clock is a great way to set yourself apart from the competition. If you are a science company perhaps you'll want to make a novelty promotional clock in the shape of an amoeba, or if you are a company that deals with water resources perhaps a fun fish shaped clock would be in order. Medical suppliers could make Band-Aid shaped clocks or even syringe shaped novelty promotional clocks. The sky is definitely the limit.
There is only one thing to keep in mind when designing and hotly shaped novelty promotional clock. You do not want to make the shape so odd that your clients have no idea what the clock is supposed to represent. If you are working with a very enthusiastic designer you may have to rein in their creative juices a little bit just to make sure that they do not over design your novelty promotional clock. You'll also want to keep the shape simple to keep the cost of production to a minimum. Obviously because this is a promotional item your novelty promotional clocks should not cost all that much because you will be giving them away for free. That said you don't want them to be so inexpensive that clients just end up throwing them out with the trash because they look overly cheap.
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