You have a better chance of having your promotional keyring picked up and used if it stands out from the crowd. You need to make it unique without going over the top, wild while still reflecting well on your company. In short, you need to think outside the box on this particular promotional effort.

Unique promotional keyrings do work best for companies with creative slants ? advertising agencies, web designers, crafts, that kind of thing. If you can swing it, make sure to get your keyring in a shape or item that really makes sense in conjunction with your business.

Unique promotional keyrings can be quirky novelties, useful tools, or in between both of those. If you aren't sure where to start on your promo keyring planning, here are a few out of the box keyring ideas:

Bottle opener keyrings ? These will be more useful than you might think, and if you happen to run a beverage company then you're golden.

Novelty liquid keyring ? A floating toy in liquid keyring goes over well with kid centric businesses, as well as showing that you have a fun and playful side.

Flashlight keychains ? You never know just when an emergency might happen, so giving your clients flashlights might just make things a bit safer for them.

Whistle keyring ? Parents might kill you if their kids get their hands on these, but for businesses like personal trainers or sports themed, a whistle can be a great promo.

Recycled Key chains ? Run an environmentally safe business? Then show it with promo items made out of Recycled materials. After all, you can't be environmentally conscious in one area of your business and not the other.

Stress Ball keyrings ? Let's face it, in most businesses there is more than a fair share of stress going around. Why not help your clients destress with these promo tools? They tend to run a bit larger than your normal keychain, so it might end up on their desk ? right where you want it to be.

Novelty shapes ? Most keyring materials can be crafted in whatever shape you would like. You can go for something that reflects your business (recommended) or you can go right for the novelty aspect and make something really quirky. Some fascinating ideas include the fortune cookie keyring, the key shaped keyring, charm keyrings, and compass keyrings.

Tool keyrings ? Run a parts company or something similar? Then maybe you should consider the multi tool keyring ? it's got something for everyone, and it looks pretty cool.

Animal keyrings ? Aquariums, zoos, vets, and other animal based businesses should consider animal shaped keyrings. After all, most of us have never lost our childhood fascination with animals of all types, and it just makes sense for a promo tool.