Are you like many new business owners who may be thinking:
“Recruiting? No, not that... Anything but that!" Fortunately recruiting does not have to be the big, scary, hairy green monster it may appear to be. The following tips will help you take the fear out of promoting your business. For more detailed information on any of these topics, check out the resources on our website.
1. Know & appreciate yourself and your company.
If you realize that you are one of the greatest things to come along since the invention of M&Ms or chocolate covered raisins, and you have an amazing opportunity to offer someone, your perception changes. Get grounded in what makes you and your company special, unique, and great.
2. Learn about recruiting from a recruiting expert.
The easiest way to get over your fear of recruiting is to remove the confusion and common misperceptions surrounding it. Talk to your leader or a coach about what you are doing.
3. Have fun.
Whether you are an introvert or an extrovert, recruiting can actually be fun. You get to meet a lot of neat people, continually have new experiences, and learn more from every interaction. Enjoy this process and fear will be the last thing on your mind.
4. Let your creative juices flow.
The more creative you are in your recruiting efforts, the more fruit your efforts will reap. Put your own unique, creative twist on it. For instance, if you love to sing - write and sing a little appropriate jingle you can use to announce your business to others. Be sure you have a compelling, visual recruiting “commercial” to share at every show you do.
5. Be persistent.
You have implemented some recruiting strategies and have yet to see the rewards to your efforts? That doesn't mean they don't work! Be persistent and keep putting effort into your recruiting strategies. With continuing persistence, the results will happen.
6. Design a wonderful daily, weekly, and monthly marketing plan.
Great results do not happen by accident. Instead, they are the byproduct of a well thought-out, documented, logical plan. Work with a coach or your leader to design and follow such a plan.
