As one of the most important method in leader development and employee retention program, internal database are set up where employees can track their development accomplishments and goals. One of the best systems, an automated multirater feedback tool used by Brown & Williamson is easy to use and understand. This system enables the organization to aggregate the online feedback from all participants and accurately report back with speed.

The automated multirater feedback tool's purpose was to maximize employee performance and reduce hiring costs and turnover, aims to provide a better understanding of an organization's current talent pool. By aiding employees in setting and aligning their personal goals with organizational objectives was a clear benefit. Employees are asked to reach higher levels and set higher goals, and to be successful at doing that, they need to know that the management in there to help them in that process. This tracking system meshed individual's development with corporate goals, it enables the tying together of all the elements in one center for growth and to help employees understand their competencies. The key KSAOs that are needed are detailed for the organization and for each department, manager and employee.

Employees will view all of the critical KSAOs from the top down, a process called ‘Line of sight', to ensure that they're not in conflict. Everyone then understands the big picture, everything is aligned so there is no danger of working at cross purposes. Understanding the big picture also helps employees working as a team by sharing goals and having better comprehension of their role in a particular project. With an automated solution, information is updated and stored in a central location that can be easily accessed across the organization. This enables the organization to gain feedback throughout the year. Employees are also provided with a clear vision of the benefits to them and how their growth can be affected through goal setting and performance reviews. Employees can take ownership of and maximize their potential within the organization.

When employees seek further development, an automated system helps them to create a customized development plan from a vast selection of training materials available through an online database. Employees can create a personalized curriculum, which complements their individual learning styles, from a vast selection on every relevant topic which is considered critical to the organization. The entire solution is cost effective, efficient and very easy to use, which is important when the solution is going to be used across the organization. Aiding employees in setting and aligning their personal goals with organizational objectives has clear benefits.

Employees have a clearer guide on how far they can go within the organization and will strive to achieve the criteria needed. This inevitably reduces turnover rate of employees yearning for job advancement in other organizations.