If you are like most people online you have seen the offers for traffic. It seems that everyone and his brother has "unlocked the secret" to getting huge amounts of traffic to your website.



But is that true? Are those offers real? And if they are real why are so many people still desperate to get enough traffic to their sites?

The fact is - all traffic is not created equal. And if you think "hits" to your site will do you any good you might be shocked by what you read next.

You see, there are two sources of traffic. One is visits by real people who are interested in what you do. The other is what some call "raw" traffic, which is simply a visit to your site by a computer robot.

I'm sure you know that the first type of traffic can make you rich while the second will leave you disappointed, disillusioned and (usually) with much less money in your wallet.

The next thing you need to know is this - there are only two ways to get real traffic. You either buy it or you earn it.

Now I'm going to assume for this article that you are not made of money and can't spend $1000 a day buying traffic from Google. So let's look at how you can earn some real traffic - remember by real traffic I mean real people who want to know something more about what you offer.

There are four key factors when getting real people to visit your site. Happily, they have nothing to do with keywords or search engine optimization or cloaking or any "white hat" or "black hat" tricks.

They just work . every time!

KEY FACTOR 1 - Involve people, not robots. If you had ten friends who sent 10 friends to your site how much traffic would you get? If you answered 100 visitors you are only partially right. Let me explain.

When people visit a site they generally do one of three things. They buy, they bookmark or they leave. It has always been so.

That means that the 100 visitors you get today could well return. Assuming that 25% of them do return (which is conservative) then on day two you would get 125 visitors. And so on it goes. When those 125 tell their friends, magic happens.

Just imagine having 20 friends send traffic your way! Or having 10 or your friend's friends sending you traffic.

This viral marketing is the power of the Internet. Be sure to put it to use in your business.

The key to getting real people to send traffic to your site is that this traffic builds and lasts. Very important.

KEY FACTOR 2 - Offer something people want. What do you want? I'm willing to bet that you want more real people to visit your site, which is why you are taking time to read this article.

Guess what - that's what everyone wants. Everyone wants more traffic.

Consider this. What if a good friend of yours, someone you trust, said to you that they could give you all the traffic you wanted to your site and it would only cost you 10 minutes of your time. Would you check it out?

Sure you would.

When you begin to offer people what they really want they will visit your site in record numbers. Selling is hard but giving is easy.

What can you give that people want?

KEY FACTOR 3 - Immediate gratification. Offering something people want is one thing. Giving it to them now is something else.

In what ever you do, be sure there is an element if immediate gratification. Offer something that people can do right now, something they can benefit from in the next 10 minutes. When you do that you will see your traffic numbers rise dramatically.

What if there was a way for people who know and like you to recommend you immediately? Or to act on your advice quickly?

Review how you get traffic, or try to, today and ask yourself "is this working quickly enough?" If the answer is no, keep searching for a quicker solution.

KEY FACTOR 4 - Leverage - One effort creates many actions. This is huge. When it comes to generating traffic for your website you simply can not afford to spend all day every day placing ads or posting to blogs or any of that.

What you must do is find a way to do the work once and reap the benefit many times.

Think of it this way - would it be more effective to build a site and get 1000 visitors or to work with a site that gets 10,000 visitors? If you answered with the latter, you understand leverage.

You don't need to reinvent the wheel to succeed. By partnering with sites that have traffic now you can get all the traffic you want and begin to build your own powerful web presence.

Using the tips above I believe you will discover that getting more, and better, traffic just might be easier than you think!