An important thing to remember every now and then is that people visit who visit your web site are searching for specific information. These Surfers can be unforgiving and are gone in a heartbeat if they do not immediately find what they are looking for. But once they found things useful for them in a site they would definitely visit every now and then.
The reason why site maps are indispensable is due to its helpfulness in letting the surfers understand the site program and plan and therefore, speed up the way to onset to what the site will be showcasing. This is a part of the website created where the edifice of a web site can be visible to a surfer or visitor. These visitors can choose the link to where they want to surf with just a touch of the mouse of keyboard.
Here are Significant key pointers of a good site map, which helps visitors at finding information faster on a web site:
· The site map should be the simplest page on the web site.
· Keep the name "Site Map" so those visitors won't be having a hard time looking for it.
· Always avoid "dynamic" site maps. Those in which the visitors have to find their way easily to get hold of information.
· If the site map is list of text links, use the TITLE attribute of the anchor tag and include keywords inside it.
· Putting a sentence describing the page contents below the link for that page on a site map is always good.
· It should not be the primary navigation on the web site it should complement it.
· It is very important that there is a link to the site map page and all pages should carry this link. The site map link can be combined with other links in the main menu on the web site or placed at a section on the web page from which is it clearly seen.
· Other important factors on a web site should complement site maps. For example, the link color for visited links should be different from that of not yet visited links so that visitors have a clear idea which pages they have already seen and thus, save time.
In addition to the advantages a site map showcase to "living" surfers, it is also significant for robot surfers from search engines . As a web developer should be aiming to get all visible pages on the web site found in the search engine database. As expected a site map, from one page to another, should carry links to all, it is an ideal form to submit to search engines . Submission of the site map to a search engine might help in getting all web pages indexed quickly by the search engine. I may be incorrect since I have no data to support this point but it just seems logical. However, on a similar note, there is still a limit to all the information that a search engine could provide a visitor. For example, if there's a page which is not found in the directory program of the web site, it will not be detected other search engines. With this in mind, another importance of a site map it tells the search engine instantly to go to a specifc page rather than scouting through the links.
Two important questions:
1. Will the website appear as it was planned even for robots?
2. Are the pages exact and effectively designed?
Having a site map assists the creator in planning the site before he can even start creating it. Once the pages have been decided, the whole thing becomes simpler and the web pages designs are easily matched to the creator's ideas.
There are 5 important tips in making a good site map:
Good Site Must-Have 1
The logo should be linked to the website homepage.
Good Site Must-Have 2
The Site map must be place either on top or on the upper left, under the header. Unless everything's in order already and sure about the design, never try to alter or make changes for a while.
Good Site Must-Have 3
There must be a congenial way to go around searching the web site. Do not place the site map in a location that is different from one page to another, like if it is placed horizontally on one page, it should be placed horizontally on the rest of the other pages. However, the case is different if it is a navigation system for a homepage. This could differ in homepages.
Good Site Must-Have 4
Additionally, the logo of the homepage should be linked with a “HOME” or any equivalent sign for easy work around or navigation. There should also be a “contact us,” “about our site,” pages to be visited.
Good Site Must-Have 5
The golden rule for a good site map is that the number of a visitor's clicks should be leading him every step of the way and not jumping to other pages. It is required that the move should be as easy, reliable and above all, very user-friendly.
Web Site With Flash
Your business has a web site. You were careful in selecting a designer who understood how crucial your site is to your marketing strategy, and who had the skills to integrate and present your content in a way that fulfills that strategy. It's well designed and optimized. Now you can just sit back and wait for the profits to roll in right? Wrong!
A well designed web site is just the beginning. A good marketing strategy never stops improving, and your web site is a vital marketing tool. How do you improve its effectiveness in bringing in more and more leads and turning higher and higher percentages of those leads into conversions?
You do this by understanding everything you can about the people who visit your site. How did the visitor find your site? Did they find you from a link pointing to your site, a search engine? What keywords did they use for that search? How long did that visitor stay at your site? What did they look at? What didn't they look at? How far into a payment process did they get before they abandoned the purchase? What prevented them from becoming a customer?
Knowing the answers to questions like these is extremely important in order for you to refine your web site. You want to to use more of what is working for you and get rid of content that doesn't work for you. It will also keep your site up to date in an ever changing marketplace. Now how do you get this information?
The answer is 'web analytics'. Web analytics gathers information about what visitors do when they are at your web site, and then organizes that data into reports you can customize to suit your needs. Analytics can either be hosted online by a provider of the service or can be purchased as a program that you own and manage. There are many different venders of web analytic services.
Analytics packages can be hosted for as low as $30 per month and this price goes up as the amount of data tracking increases. Programs, on the other hand, will vary in cost from free trial versions with very few features, to costing thousands of dollars for complete, full spectrum tracking. Knowing what you need to know about your visitors, will help you decide the level of tracking features you need to get the most out of your web site.
It is important to look at the information gathered in these reports, at the very least, on a weekly basis, and to make changes to your web site based on this information. Trust the data, not your expectations of what your potential customers want. Web analytics is a powerful marketing weapon and sets apart those who are serious about having a web site that significantly enhances their business, from those who are not.
Both Christian Kameir & Richard Radcliffe are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
College Book Sell Back 95 you would not be too happy would you!All of these methods are hit and miss and less thanScientific in their approachThere is an amazing amount of information on the Web aboutAll forms of online mar...