To Shakespeare's age-old question, "what's in a name?" I would answer with one word: Prada. For example, even though Prada goods are definitely made with quality materials, consumers usually buy Prada items for their reputation more than their style. Gucci products are the same way. After all, Prada has been one of the biggest names in the fashion industry for several years now and their products have become symbols of wealth and status in many societies.



An authentic pair of Prada sunglasses will probably cost about $300 dollars, but there are plenty of imitation brands on the market with the same look about them that are much more affordable. For some reason, a lot of people really want genuine Prada products though. If you fall into this category, you can buy directly from Prada retailers or ask stores for certificates of authenticity.

Whether you choose to buy imitation or authentic products, the most important factor to consider is the kind of protection they give your eyes. If possible, buy glasses with one hundred percent protection against UV rays. And, if you spend a lot of time exposed to the glare off of water and snow, polarized lenses would probably be a good idea too. For people with extremely light-sensitive eyes, wide frames and large lenses can help block out additional light as well.

In addition to the status symbol and the protection that sunglasses provide, many people pay close attention to their style. For example, Prada accessories and clothes are known for having a Bohemian flavor to them. The shape of the lenses, the color of the shades, and the size can depend on anything from personal preferences, individual face-shape, a person's wardrobe, and how the glasses will be used. For example, yellow shades are better for dawn and dusk sports like fishing because they augment available sunlight while darker colors would probably be a better choice for skiers and snowboarders.

Another thing to keep in mind when you buy a pair of sunglasses is comfort. When you try them on, check to make sure that they don't slide around on your nose when you move your head and that they don't lift up and down every time you smile. If the glasses are too tight, it can be even more annoying than being too loose though because consistent pressure on your temples and the bridge of your nose can cause headaches.

Sometime, you won't have the opportunity to try glasses on in person. For example, if you buy a pair online, you won't be able to see how they fit until they arrive. With this in mind, make sure that the online stores you use have a good return policy and that they offer competitive prices to make the risk worth the investment.