Bobette Kyle draws upon 10+ years of Marketing/Executive experience, Marketing MBA, and online marketing research in her writing. Her book, "How Much for Just the Spider? Strategic Web Site Marketing for Small-Budget Businesses", shows how to better find, target, and attract Web customers. Read about it at WebSiteMarketingPlan.com - .Copyright 2003 Bobette Kyle. All rights reserved.
Guest Articles: Good For Some, Bad For Others A recent debate started me thinking about how some marketing strategies can be right for one Web site, but wrong for another depending on the site’s purpose and the underlying reasoning behind the ac...... Similar Editorial : by George Meszaros. | Source : Internet Marketing Online
Guide To A Profitable Marketing Mix You may have heard the term Marketing Mix used in connection with marketing planning. Marketing Mix means the combination of promotions, products, places (distribution channels), and prices you chose...... Similar Editorial : by . | Source : Internet Marketing Online
Todays Definition Of Marketing. Has It Changed? With the continued proliferation of the Internet, the meaning of the word "marketing" also proliferates. There seem to be as many definitions of marketing as there are marketers. Many see marketing ...... Similar Editorial : by Shrawan. | Source : Affiliate Marketing Network
5 Ways To Encourage Impulse Purchases I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase. I was at one of those big show events and walked past a demonstration booth. I even k...... Similar Editorial : by Kate Hufstetler. | Source : A Marketing Approach
Marketing Objectives For Your Web Site Do you have marketing objectives for your Web site? With objectives to help overcome your main online challenges you can work smarter, not harder. Think of your Web site objective as the "big pict...... Similar Editorial : by Lynn Holter. | Source : Products to Sell Online
Hosting Options For An Ecommerce Web Site Deciding how to host your ecommerce Web site and what approach to take can be daunting. There are several approaches available, each with different advantages and disadvantages. Storefronts If you h...... Similar Editorial : by James Brown. | Source : Increase Online Sales
