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There are many other ways to test your variables and to quantify response rates. For answers about testing other variables, visit our , contact directmailanswers@direct-axis.net or phone toll-free, 800-849-3056.
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Promotional Advertising
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Dan Odonnell
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Direct Mail Response Rates
Combine the two and check the results for yourself. You might be good at penning mails but procuring the right promotional product can be quite a job....
Similar Editorial :
All Direct Mail Services
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Alan Sharpe
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Promotional Advertising Pg. 3
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