For the last few weeks we have been sleeping, drinking and eating Silos and Latent Semantic Indexing (LSI). But before we can wrap up on his important technique of internet marketing it is prudent to consider it in a realistic context of Search Engine (SE) crawling. You could structure your website with the best of siloing CMS (Content Management System) and still not get the high SE Ranking Position anticipated. And this is not at all because the SEs do not find your website relevant to your optimized keywords. On the contrary, as discussed, siloing makes the website nearly super optimized.
Rather it is because the SEs do not find your web-pages and as a result you are not indexed. And as you should know, if you are not indexed you are as good as non existent as far as SE are concerned. So the question that comes to mind then is why are your pages not indexed?
SEs have a program that scouts the internet for web pages, takes a copy of these pages and sends them back to the SEs database for indexing. It is these indices that are used in sorting out the ranking for different pages as regards a particular search query. The scouting program is often refered to as SE crawler, bot or spider.
These spiders have been known to be very quick in indexing homepages. But they are also known to be rather shy in indexing the deep tier pages. This is technically referred to as deep crawling. By the very nature of siloing, a CMS or other siloed structured websites will tend to have many tiers. A tier is the structural level of a page as measured by the number of clicks it is from the homepage. For example a first tier page will be only one click from the homepage. While a third tier page will be three click or links away from the homepage. Siloing can result to even more than five tiers.
As deep crawling takes time and resources, SE bots reserve deep crawling to "important sites". So the reason your web pages will not be indexed is because the bot bumps on to tiers but does not find you deserving of a deep crawl. Basically the tactic that was meant to increase your traffic just resulted to you not even being indexed, leave alone getting traffic.
The good news is that there is a solution. You encourage the bots to deep crawl by increasing you web pages importance or popularity. Specifically this means you will need to get other websites to link to your site. Technically it means you need to increase your pages Page Rank. And this is a whole different topic.
Art Of Solving Problem
The issue of capturing and maintaining the consistency and validity of patients' personal and financial information is quickly becoming a major headache for hospital administrators. For Healthcare providers in the US and Europe keeping a consistent view of the patient is a critical aspect of the entire hospital revenue cycle.
The problem usually begins at the point of registration. To understand why this happens let's consider the following factors:
- The access points to these services do not always follow a consistent registration process.
- It is extremely difficult to ensure that all hospital personnel conducting registrations follow best-practices. Particularly where the registration processes is de-centralized and clinical personnel conduct some of the registrations.
-In general hospital information systems are not designed to help patient-facing employees through the data capture process at registration.
These factors result in duplicate patient records, incorrect patient information being captured, inaccurate insurance details entered in the system, and so on. Hospitals are then faced with having to re-work all this data in the back office and footing the bill for delayed payments and loss of revenue due to unpaid services.
Ideally, everyone registering a patient should be aware of what to do to avoid these problems. However, the reality is that achieving this level of expertise across the board and ensuring that best practices are always followed becomes a management utopia.
Hospital staff report to different departments, their 'main' job may not be patient registration, they don't fully understand the system, or simply, they want to get the patient registered in the shortest possible time with as little hassle as possible.
So what can hospital administrators do to reduce this problem?
Traditionally auditing has been the answer; which in a way becomes a game of cat and mouse of catching errors and correcting them before they get too far. The only preventive measures are besed on reporting on most common errors and trying to train all personnel involved so they can be avoided in the future. The high staff turnover at hospitals and the difficulty in getting everyone trained to the same standards means errors continue to happen.
But increasingly, the attention is turning to error prevention. Some healthcare providers are already using systems that integrate with their Hospital Information Systems to provide guidance through these processes. Such systems take the hospital employee through a process of questions and answers and check the validity of the data being entered. Using the hospital best-practices as the starting point they ensure that errors are virtually eliminated before they are entered into the system.
Using this approach even the most inexperience hospital staff can perform flawless registrations. The amount of re-work needed decreases dramatically, the registration process becomes stress-free for those involved and hospitals see their revenues increased and their AR days reduced.
Both Mark Kimathi & Oscar Gonzalez are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Mark Kimathi has sinced written about articles on various topics from Soccer, Lose Weight and Site promotion. Courtesy of the leading All-in-One Small Online Business solution. Find out more before you. Mark Kimathi's top article generates over 18100 views. to your Favourites.
Oscar Gonzalez has sinced written about articles on various topics from Site promotion. Oscar Gonzalez is the Marketing Manager at Cincom Intelligent Business Applications. For more information about how to improve healthcare revenue cycle applications visit. Oscar Gonzalez's top article generates over 14800 views. to your Favourites.