Luxury boating used to be yachting but in todays recreational boating world, the trend is bigger, faster, and better powerboats and power packages. Forty plus foot custom built powerboats with high speed engines are geared toward customers with the need for speed, who will not sacrifice luxury for performance. For $750,000 to $1 million plus, a boater who wants to have it all, can.
In the 1960s and 70s powerboatings hayday when America caught the go fast frenzy, 50 mph was fast. In long-distance, rough water offshore races, from Miami to Nassau or Los Angeles to San Francisco, rugged men bore the brunt of the sea without safety equipment, seats or high tech electronics. Now, 100 mph is easily achievable if you have the budget or lack of one and fun is the goal, not glory or trophies. Seats are plush leather with electric and hydraulic adjustments. Engines and gauges are computer synchronized to provide diagnostic tools. Navigation is managed by GPS, so your navigator or riding mechanic is now on your dashboard instead of in the co pilot seat!
New super charged, high horsepower engines make big boats easier to handle so moving up from a smaller, less powerful boat to a top of the line, top peed performance boat becomes an attainable luxury for recreational boaters not just racers. Cruising at 80 mph can feel boring when your friends zip by at triple digits. Call it power envy.
But speed is only part of the equation, as stunning good looks are also high on the priority scale. Todays powerboater likes to wear his beautiful acquisition proudly and customization is his fashion statement. The boats model, elaborate paint scheme, cockpit and cabin decor, entertainment system and other accoutrements speak to the fine style and economic wherewithal (or wear-with-all) of the owner ust like his designer suit, custom motorcycle or sports car.
This is not your fathers powerboat. Forget the stereo type of a middle ged man with a big belly, gold chains, and a young, bodacious woman on his arm. The new powerboat customer is a youthful entrepreneur who enjoys boating with friends and family hey are more a product of the Baby Boom or Generation X than of mid ife crisis and simply love life in the fast lane.
Bigger, faster better has created a new meaning for sport yacht and the custom uilt performance boat market is skyrocketing. Once you have hit 100 mph, there is no ging back to 50!
Bigger Faster Stronger Program
The average SMALL business owner, and I mean SMALL, earns more in their own business than they ever did working for someone else.
And what about those businesses that fail? The US Small Business Administration says almost all those owners get back up and start a new business where they earn good money.
These days most people already understand owning a business can greatly improve their lifestyle. What they usually don't know is just how to design their business so it generates maximum profits.
Most would say common sense tells you the bigger the business, the BIGGER the profits. Grow your business into a multi-million dollar building, employ 200 people, spend $2 Million on advertising -- and hey, you MUST be making LOTS of money!
But that very often IS NOT the case. A large restaurant may need to do $100,000 dollars in sales each month just to break even.
What I'm getting to is THIS -- To make the most money FAST, keep your business SIMPLE. And keep your overhead LOW!
Remember the old principle that is as true today as it was when Benjamin Franklin wrote it two centuries ago: a penny saved is a penny earned. All that money you DON'T spend can be counted as PROFITS.
One of my favorite stories goes back to the very beginning of the McDonalds restaurant chain. McDonalds founder Ray Kroc visited the tiny McDonalds Brothers drive-in to find out why they were making so much money. What he found was the original McDonalds was keeping customers happy with just 9 menu items made with a dozen ingredients. Talk about simple!
Not only that, but the first McDonalds required just a few minimum-wage employees, keeping labor costs very low.
Kroc, who already owned his own coast-to-coast business, was impressed beyond belief at just how SIMPLE the first McDonalds was, and just how LOW the overhead. Kroc immediately understood that McDonalds was a huge profit maker, one that could be DUPLICATED around the country and eventually around the world.
Recently I have been telling people to get into the food service industry. No matter how deep the recession goes, people will ALWAYS need to eat. Most restaurants see their sales go UP as many other industries watch their belts tighten.
But just like Ray Kroc, I'm not a huge fan of running a BIG restaurant with a big expensive staff and huge monthly bills. There simply isn't enough room for profits. And keeping up with all the inherent complexity and headaches can drive an otherwise sane owner over the edge.
Instead, I advise starting your own restaurant delivery business. You provide the one IN-DEMAND service MOST restaurants don't. You bring restaurants' delicious food to their customers, keeping a nice profit in your own business that is super simple and has remarkably low overhead.
So what are you waiting for? Get started now. And keep your operation simple and profitable.
Both Phoenix Delray & Joseph Mcvoy are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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