There are plenty of companies out there offering third party eBay tools. Most of them are web-based instead of downloadable, so you pay a monthly fee instead of just buying the software. But do you know what these sites can do for you? It can be hard to get to grips with what’s out there using a search engine, so here’s a quick rundown of the key players.
Andale ().
Andale offer lots of small products instead of one solution that does everything: you can take your pick from a lister, image hosting, counters, analysers, a gallery, a checkout and an email manager. The price plans are a bit of a maze, but quite reasonable as long as you don’t go and use everything.
Andale’s real claim to fame is that they’ve been doing it for so long – they’re not some fly-by-night organisation, and many eBay sellers have been using their free counters for absolutely years. They also have a reputation for being very responsive to customers, and will often talk to you directly on their forums and implement any suggestions you might have for improving their software.
Vendio ().
Vendio offer two editions of their software, Sales Manager: a Merchandising edition and an Inventory edition. The difference between the two is that the Merchandising edition is designed to make it easier to list individual auctions, while the Inventory edition is for sellers who sell many of the same item. They offer a pay-as-you go price of 10c per auction.
They also offer software called Tickets Manager, special software for people who sell lots of tickets on eBay – an odd product to have, but useful if you happen to sell tickets. Other services offered by Vendio include web and image hosting, fancy Flash galleries of your products for your listings, and stores.
ChannelAdvisor ().
ChannelAdvisor offer their software in three versions: Enterprise, Merchant and Pro. Enterprise and Merchant are both designed for very big businesses, though, and the chances are that the Pro version does everything you’d want. ChannelAdvisor is popular among sellers who want a solution that they know is used and trusted on a very large scale by enterprise-level customers.
It offers all the standard bulk listing and inventory features, as well as the unique feature of being able to create auctions from an Excel spreadsheet of your inventory. The cost is high, though, at $29.95 per month.
And Many, Many More…
eBay maintain a comprehensive directory of third-party software, which you can browse through anytime you have a few days to kill. You can look either for complete solutions or for each part of what you want individually – the choice is so daunting that there’s bound to be something out there for you. You can look at their directory at .
Once your items have sold and you’re about to ship them, you might be a little nervous about whether you can trust your buyer. Our next email will give you a few tips for spotting problem buyers before you send them anything.
Ebay Tools Snap On
Guides is a tool you can use to teach about a certain subject or niche. Guides are exactly what the name implies, to guide visitors in some area of interest. A guide is a manual that gives directions. It is not for reviews. EBay has another area called the review area for reviews. I will discuss that in another article.
How do guides work? You access the guides area from My Reviews & Guides" on your My eBay page. You can manage the guides you've created. You can change your guide. You can publish a guide. You can also see the status of your guides. Those listed as displayed are posted on eBay, and everyone can read them. Not displayed are guides hidden from view, either because it is draft or it is in violation of some policy.
Guides listed as submitted are still under review. When you write a guide they are reviewed by eBay. If there are no problems with it, then after the review they make it live.
Now that you know all about guides, you are probably wondering, "but how do I use it to make money?" It is actually used similar to the way articles are used to market websites. You write a guide on a subject related to what you are selling. Your guide should be interesting and useful. When I say useful, I mean it has to have some value to the reader. If there is no value to the reader, he will not read much before he clicks away and will not likely read any of your other guides and chances are he won't do business with you.
If you write useful guides, eBay buyers will notice. They will look for and read your guide. Near the end of your guide, you should add what amounts to a resource box. This resource box will include a link to your store. When they come to the end of your guide, they will see your information and your store link and they will click the link, go to your store and buy something. At least, that's the general idea.
The better your guide, the more likely they will be to check out your store. This is the first benefit of your guide, directing eBay traffic to your store. There is another benefit.
When you write your guide, like any other content you create, you must think in terms of keywords. Keywords drive everything online. Like you would put appropriate keywords in your auction title, you put keywords into your guide title. You also select tags, which is really another name for keywords. Both of these keyword pieces of your guide will be searchable to anyone on eBay.
The biggest bonus is, the guides are also crawled by the search engines. You could conceivably be listed in search engine results from searches on your tags or keywords. You might be able to get off eBay traffic.
Guides can be a useful tool as part of your overall marketing campaign. To maximize your online efforts you should use every tool available to you including the eBay guides.
Both Kirsten Hawkins & Ray Johnson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Ray Johnson has sinced written about articles on various topics from Online Marketing, How to Sell on Ebay and Internet Marketing. To find out how you can INSTANTLY receive your own product, your own ebook sets and follow a successful and highly profitable system to making money online, talk with Ray Johnson - Google.com No.1 Ranked eSeller:. Ray Johnson's top article generates over 74000 views. to your Favourites.
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