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Heroes Six Months Ago

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So here you are ready to start your work at home MLM business for the 10th time. Or was it the 100th time? It really doesn’t matter because each time you quit before it took off and you were left with several hundred or several thousand dollars lost as a result. So why did this happen? Well, there are myriad reasons but the real reason was you – ouch, that hurt didn’t it? No, I mean it. The real reason we quit before we saw profit in our MLM or any business is because we lost steam, lost focus and gave up plain and simple.



So, if you want to make try #101 worth it then the first thing you need to do is decide to execute today, tomorrow and next month. You have to make the decision NOW that you WILL go on despite set backs. You also have to make a plan to succeed. The problem you faced in the past was that you started based on your feelings and not on business facts. Someone introduced you to a website or you got tired of your real job and started searching for an opportunity. Either way you didn’t plan on working your business you were emotionally led into your business. And guess what, emotions ebb and flow at the turn of a dime. So, if you truly want your business to succeed this time you have to plan for its success.

Now that we’ve gotten that out of the way it’s time to make your plan. The first thing you need to start with is your budget. How much money are you looking to spend each month? Remember this should be disposable income and not money you use to pay the rent. Once you’ve created your budget you can create your plan around that budget. The first thing you need to do is get a place of your own and that means either a website or a blog. The easiest is getting a blog through www.blogger.com or www.wordpress.org which are both free. Word Press is the industry leader and better for the long term. This page needs to establish you as a leader in the industry. In the case of a blog you must write content and post regularly.

You also need to coordinate your blog site or an additional website with a capture form. What the capture form will do is allow people who are interested in your topic the ability to join your mailing list. And, over time the “fortune is in the list" and more importantly the follow up to the list. If you can capture hundreds or thousands of hot prospects then the world is your oyster. Noticed I didn’t say anything about a MLM business or product at this point. The reason being is that both of those are useless without people to buy them. So build a list first, select a product second and keep finding more prospects each and every day to fill your funnel. The great thing about this process is the list you create is YOUR list and not "MLM Company X’s" list. Therefore when or if you walk away the list goes with you.

As you create your business and see your list grow you will get excited. Now is the time to monetize that list and create a little extra money along the way. Either you can create a product yourself or choose someone else’s product that is somewhere between $20 - $50. According to Mike Dilliard people like to purchase information more than they like to “do". So, use that to your advantage to create more leads for free. So now our MLM lead formula looks like this: 1. Find leads 2. Sell them a low cost product 3. provide free information in the form of e-mails or blog posts or both.

So flash forward six months into it and you are generating steady leads every day (for free mind you) and now have hot customers in our pipeline. Now you can move into your final portion of the MLM Lead Formula and sell your real opportunity or MLM business which will provide you with residual income forever.

That’s the plan: monetize leads, advertise for more leads, monetize leads, advertise for more leads, give them good information and finally introduce them to your real opportunity. It sounds simple and on one hand it is. But, it’s life that gets in the way sometimes and that is something we each can control if we are disciplined enough to do so.

I can teach you to never pay for a lead again with my free 10 day marketing bootcamp! Visit http://www.10daymarketingbootcamp.com today.
Heroes Six Months Ago
In the first part of this two part article we spoke about Passion plus a Proven Business Model as the first two ingredients of starting (and maintaining) your business. In today’s article we will talk about the final two ingredients – Execution of the Plan and dealing with Success.

It’s a fact of life that 99% of MLM businesses fail before they get started. Many times this is due to lack of passion in your business as we discussed in part one. But, even with a tremendous passion in place the business is still at risk for failure because of lack of execution. How many times have we promised to do something, anything and failed to finish? How many New Year’s resolutions have we made and never completed? How many diets did we stop? How many exercise regimens did we quit after one week? You get the point. We all fail 99% of the time because we don’t execute. Instead we intend to do it, we really want to do it, but we forget that one important ingredient – action.

It’s often been said that poor or middle class people “want" to be rich while wealthy people “choose" to be rich. The difference is that the truly wealthy do what’s necessary to make their dreams come true. They don’t just create a dream and hope that one day it will come true. They create a dream, then a plan and then most importantly they take the necessary steps to guarantee that dream will come true. Oh yeah, they dream BIG! For you, that means that you must want to have a successful MLM business but more importantly be willing to take the necessary steps to make your business successful.

What are those steps? For one it means picking a business wrapped around your passion.. Next, it means creating an exact business plan that spells out what you will do for your business each day, week or month. How many articles will you write that promote your business? How many blog entries will you write each week? How many e-zine solo ads will you send out each month? When will you start your Google AdWords campaign? If you don’t know then you are not planning for success. And trust me, if you don’t do some or all of these basics you won’t succeed in your chosen business.

Execution means creating a plan and following a plan even when you don’t want to. Even when you’re sick or tired. Even when you haven’t made a sale in two weeks or two months. Even when your friends or family are telling you that this is a waste of time. If you’ve started a business you’ve faced all of these common hurdles. If you are successful with your business you’ve conquered each one. The choice is up to you!

The final part of the plan is dealing with Success. Success, are you kidding!?!?! Heck, that’s why I got into this business to begin with! Well, are you sure that this is why you got into this business? In fact, one of the primary reasons that so many people don’t succeed is because they don’t perceive themselves as being successful. In fact they have already determined their exit strategy before they get out of the starting gate. They are thinking of the millions of reasons why they can’t be successful. Some people do this consciously while others do it subconsciously. Ask yourself what you would do if you have achieved the level of success you “say" you are planning to achieve? Would you buy a new car? Would you pay off your house? Or, would you just worry about taxes, or status, or being robbed of your wealth? I’ll give you a lesson that I learned – if you aren’t planning on taking at least a part of your wealth and giving it to others you will have a hard time succeeding. The power of reciprocity is real and for some of you it may be the difference in your success. So, just like you planned for everything else you need to plan for your success.

 

While this article doesn’t cover every possible angle it is a good starter for any new MLM entrepreneur. If you have questions or comments on this course feel free to e-mail me: Todd@MLMLeadFormula.com

Todd Wesley has grown http://www.10daymarketingbootcamp.com and http://www.MLMLeadFormula.com where he is teaching others to build successful MLM businesses and to never pay for a lead again

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