Teleseminars are almost standard in today's internet business market. If you haven't heard of a teleseminar, it's a group conference call where the host shares information on a particular topic of interest to the guests. Teleseminars can be paid or free to attend. Most often a host will start off with free teleseminars to ‘get their feet wet' and then move on to paid calls when they are more comfortable and experienced.



Hosting a group conference call or teleseminar isn't really as complicated or intimidating as it may seem. There are a few tools tat are pretty-much essential to pulling off a professional call. If you plan to host a teleseminar here are some of the tools you'll need:

Conference Line - There are many free conference call lines out there that are very reliable and of great quality. Do some research (or ask your virtual assistant to) to find these free lines or ask other business owners you know who've hosted their own calls. If your VA has done teleseminars before she will likely be able to recommend a good service. You can also find paid services if you are concerned about the quality of a free service.

Autoresponder System – If you are going to host more than one call or have more than a handful of guests you need a system for updating them on your calls and following up after. An autoresponder allows you to plug in your message and send it to as many subscribers as you want. This is important because once people have registered for your call you need to keep consistent contact so they remember to attend. Send you list a reminder or two in the weeks before the call, one the day of the call and then create a series of messages to follow-up after to convert them into customers or return shoppers.

Audio Recording System – Many of the conference call lines do offer an option to record your session but it's often on a pay per use basis. When you get a monthly account with an audio recording system you normally pay a monthly fee and record as often as you like. Many of these programs come with a feature where you can place a player on a web page where your visitor can listen through streaming audio. This tool isn't an absolute must but people have come to expect that a recording will be available after the call. You can give this recording away for free or make it available for purchase.

Teleseminars can be fun! Just make sure you take the time to prepare yourself and the tools you need so that everything goes smoothly and you are presented as a leader in your profession.