One of the best ways to learn how to dominate the search engine results pages (serps) is to analyze hundreds of top ranking sites. You will more than get back what you put in to this excersise! YOu are bound to learn something new almost everytime you really dig deep in to a top ranking site to see why it is ranking so well. I have come across many cool techniques by spying on my competition. You can find their links and copy them or you can see if your competition is cheating and report them (yea, it's all fair in business!), but for me the most satisfying thing is learning new techniques.
I have gained a lot of insight from analzing top ranked sites. I have a program I use called SEO Elite. With this program, which every serious internet marketer can not do without, I can look at the back links of my competitors. I just type in my chosen keyword in to Google and go to the top site. I then just copy the url and put it in to SEO Elite and it will analyze the backlinks for me.
It shows all of their backlinks, the anchor text used in the link, the alexa rank, the page rank and the title of the linking page. It actually does a whole lot more than that but for the purposes of this article that will do.
One thing I like to do is make a list of all the high page rank links that my competitors have. I'm fussy so if I make a list of links I only go for the do follow type. I also disregard any links that seem to be paid for as I look for freebies. I like high page rank blog posts and forum posts. So by analyzing many top sites you get the added benefit of finding their secret high PR links! I keep track of them in files and folders on my desktop. This is how I found over 50 do follow PR5 links.
Other things you might notice when analyzing your competitors backlinks is how many anchored text links they have for your keyword. This will tell you how many links you will need to get to rank number one. No guessing needed when you do your research. It is all about anchored links with Google. If you are trying to dominate the keyword "very purple fingers" and you see that the top ranking site has 23 anchored links for "very purple fingers" then you know how many anhcored links you'll need.
Sometimes I've noticed that the top ranking site in fact has very few anchored links featuring the keyword in question. Yet they rank number one. How is this? Well, one answer is that no one at all is working that keyword with anchored links. It is a soft niche and is wide open for domination. The other answer is that although the top ranking site has few anchored links for that term, the links it does have are coming from very relevant pages.
You can't really understand this stuff until you do your own research.
How To Win Competitions
Facing different problems people often make the same mistake bringing them into negative emotional trap: they fix on the problem instead of considering how to achieve the desirable result. In this aspect all the people can be divided into two categories:" winners" and “losers". The first succeed quite often and overcome their ups and downs without sticking on them. The latter tend to experience difficulties more often, run of bad luck lasts for a rather long time. In fact the two groups intuitively use different life strategies towards negative life circumstances. “Losers “perceive them as defeats, whereas “winners" take them as some valuable life experience to draw useful conclusions. The main rule of “winners “is the thesis: “there are no defeats, but there is a feedback". Such life approach allows them to acquire severe life lessons more easily and advance to their aim.
The second rule of “winners" is to use strategy “Moving toward…." instead of “running from…“ It will help you to get rid of the feeling of failure and direct your thoughts into a more constructive area. Avoid fixing your thoughts on negative situation even if you formulate your position in affirmative. In the life of every person there are moments when trouble gives birth to something useful. There are periods when you don’t see the light side of life, that is where the third rule of the winner works - Concentrate on your resources not on the obstacles. It means that to succeed you need to focus on things that help to attain success, not on the hindrances. Turn to your thoughts, capabilities and resources; create positive pictures of future in your imagination. To become more confident in your potential recollect your past accomplishments and victories.
The fourth rule of “winners" - Focus on the present and future, not on the past. You cannot change your past. It is a scientific fact and as the scientists have not invented time machine yet, all we can do is to learn a lesson from your past. But to live in the past, especially if it is tinctured with negative emotions is sheer nonsense. Life is so short and while we are thinking about our past torments, we fall out of the present and do nothing for our glorious future. Just after analyzing your mistakes and correcting your life behavior, get out of your head everything that you consider being your failures. Formulate your actions in the affirmative form: “Now in such a situation I will…." Our past can be a great source of inspiration and motivation for our future.
Past can be different. Some periods are gloomy and dark, filled with losses and defeats; others shine with joy and smell with happiness. Recollecting such events are even desirable. They give us powerful resources of positive emotions and we need to learn to use them correctly. The fifth rule of “winner": Look for positive in everything". Every people traditionally have its own sources of wisdom for dealing with the most difficult trials of fate. That is what English proverb says:" Every cloud has a silver lining".
Both Chris Lees & Tyler Benson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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