importing jewelry, you need to be sure that all of
the materials that make up the jewelry can be
legally imported.
The possibility of not getting what you paid for is
another consideration that you must think about. If
you order from someone outside of the United
States ? where the United States has no legal
jurisdiction ? there won't be anything you can do if
you are ripped off. If you are importing jewelry
wholesale, make sure that you are dealing with a
reputable company.
Usually, if you can find the same pieces of jewelry
for sale in the United States, at a slightly higher
cost, you will be better off making your purchase in
the US. By the time you add shipping to the
imported jewelry, it will probably cost more.
However, there are many pieces that can only be
found in other countries.
Native American Jewelry Wholesale
Overall, an online catalog is the least expensive way to advertise your jewelry wholesale company but with all of the online jewelry stores and online wholesalers, it may not be the most effective way to make sales. A print catalog should strongly be considered for a direct mailing.
If you make your own jewelry, you will need to get good pictures of the jewelry preferably laid on a velvet setting. Black or blue velvet will bring out the jewelry the most. You can take these pictures yourself with a digital camera, or have a professional take the photographs. It is cheaper to do it yourself, of course.
Load the pictures up onto your computer, and use publishing software, such as Microsoft Publisher to design and layout your catalog. This may take a little time and patience, but it is much cheaper than having someone else do it.
Since you will need hundreds, if not thousands of copies of your catalog, your best bet will be to savethe catalog on a CD and take it to a print shop that can handle the job. This will cost money especially since the pages need to be glossy and in color, and the catalog will need to be bound but this expense will be well worth it if you will be doing a mass direct mailing.
In order to do a mass direct mailing, you simply find a reputable company who either sells mailing lists or does the mailing for you. You can actually request lists of mailing addresses where the person has expressed an interest in purchasing wholesale jewelry or any other criteria that you set. In most cases, it is best to have the company handle the mailing for you. They will get the best rates on the mailing because they can use the bulk mail rate.
Make sure that you use a reputable printer, and a reputable direct mail company! This is an investment in the future of your business, and your jewelry wholesale catalog needs to be perfect in every way and the mailing needs to go off without a hitch!
Both John Ugoshowa & are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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