Social networks are a very popular presence on the internet today and have become wildly popular with a varied demographic. The popularity of social networks has spurred many website owners to add a social networking element to their website and social networking software allows webmasters and even novice designers to create social networking sites of their own.
There are many social networking software platforms to choose from and they all offer distinct features and require different levels of technical knowledge to implement. Some are incredibly easy to use but offer limited customization while others require extensive technical knowledge but can run seamlessly with your website.
GoingOn is one such social networking software platform that webmasters can use to create their own social network site or add on to their existing website. GoingOn is relatively new compared to its competitors and because of its fledgling status is not quite as refined and organized as most of its competitors. Even though GoingOn is new it still has a lot to offer webmasters who are looking for an innovative solution to their social networking needs.
GoingOn offers features that many other social networking software platforms lack such as their biggest rivals Ning and KickApps. GoingOn is easy to set up and requires little technical knowledge like its competitor Ning but it has more advanced functionality and can be used as an add on to an existing website like KickApps.
GoingOn offers a multitude of features in the form of modules, more than most other social networking software platforms. GoingOn is still in BETA status which means that not all the modules are currently performing to their potential but when all the kinks are ironed out GoingOn will be the most feature rich platform among its competitors. GoingOn is also built using open source software which means that it will have even more potential for features and add-ons over time.
Like its competitors GoingOn offers a selection of membership options for webmasters from a free package to a pro package with pricing at $20 a month. The paid packages allow webmasters to control advertising while the free packages are paid for by advertising controlled by GoingOn.
All packages come with a customized URL and making your social network built with GoingOn highly personalized is relatively easy. If you are looking into creating your own social network, GoingOn is a social networking platform you should consider especially if you can wait until it is out of BETA status.
However, if you need a perfectly functioning platform now, Ning or Kickapps are better options. They are also easier to set up than GoingOn and offer different pricing plans. It is best to compare all your options before choosing a platform.
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When people add to a website with 2.0 technologies they are adding content. The content is essential for search engines and rank. Your site will begin to improve and be pulled up in more searches than ever before. As people add their own unique data you will have more and more visitors to your site. Building traffic is essential if you are an Internet marketer. Traffic is the ultimate goal with marketing for any online business.
Internet marketers need to understand that Web 2.0 can be used to your advantage. Users want interactive sites that provide collaboration. When you allow people to make your site their own they are actually marketing for you. You can have thousands of users doing your marketing because they will want others to join them on the site and join in on the fun.
If you are trying to sell a product like an e-book of ‘How to create an instant best sellers online' then Web 2.0 will work to your advantage. You have a site that allows users to participate in discussions like blogs and forums. Throughout the conversations of the blogs you can add articles and links to your product. This will generate in interest in the users and people will go visit your website to see what the e-book is all about. The more traffic you have coming to your online business then the more sales you will have on your site.
Bookmarking is an effective social marketing tool when you want to make an online profit. There are many social bookmarking sites that allow you to bookmark certain websites as your favorite. When you bookmark sites that you like then the site will index the page and refer the website to other users as well. This provides for excellent advertising for your ‘How to Create an instant best sellers online'.
There are many sites you might consider for your social marketing and social bookmarking needs. These methods of advertising for your business are free and don't cost anything. A good example of a social bookmarking site is Stumbleupon. This site is a browser plugin that is also an Internet community. It allows users to rank websites they enjoy visiting. When users visit stumbleupon the site itself recommends to people other sites that might be of interest to people. When you bookmark the site it puts it in a list where it will be recommended to others.
MySpace and FaceBook are two social networking sites that allow people to go online and network with their friends, family, and other people across the world. People join groups of interest and meet people from all over the world. Users are allowed to design their own home page and people across the web can view their profiles. These social sites are excellent ways to market your products for an online profit. When you post a bulletin then all of your friends receive it. If your friends like the product and they post information about it then it can reach hundreds or thousands of users.
Web 2.0 is the concept of what the Internet has evolved into. People are not just reading anymore but they want control of the site and be able to participate in your website. If you are an Internet marketer then you need to grasp Web 2.0 and use it to your full advantage. Let the users do your marketing for you. Empower the users and they will provide total marketing solutions because you gave them the ability to collaborate and participate.
Both Ron Subs & Chang Wee Teo are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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