How creative are you when it comes to making money and increasing your customers by utilizing free money making e-Books or other digital products in your online promotions? If you are like many business owners, the answer is most likely "not very." Here are eight ways to increase your money making potential by promoting your content.

1. show to your customers a sample page from your e-book. Doing this will make them curious and want to buy.

2. Divide your ebook information into seperate reports and give customers the option of just purchasing the information that they are looking for. Or charge people a discounted price to read half of your e-book. If they like it, they can pay full price to read the other half.

3. Sell monthly updates of your ebook and earn extra profits.

4. Redesign your money making e-book for specific niches. By doing so, you can create multiple profits with very little work. For example, turn a business e-book into a craft business ebook. You could also split up your e-book into an online newsletters and charge a reoccurring monthly subscription for people to view each issue.

5. Give your prospects discount coupons on other products either your own or your business partners when they purchase your e-book. You could also offer freebies

6. Offer the reprint rights to your e-book, either as part of the regular purchase price or as a separate higher fee.

7. Make your e-book available for offline customers. You could turn it into a print book, report, video, audio book, print newsletter, and so on.

8. Create a larger package. Most agree that one of the best ways to increase your sales is to bundle many products or services together. You could purchase reprint rights to other individual's e-books and combine them with yours in a package deal or private ebook library Web site. This gives people more reasons to buy your products and services. People also have come to believe that package deals are a better value to them. But be careful that all the products or services are closely related. For example, if you are selling a computer, you should add in software, hardware, computer furniture, and other computer related accessories.

There are numerous ways to choose the right products or services to bundle into one package. You could survey your customers and see what products or services they would like to see in an e-book

Another benefit of bundling is that it can increase your target market, which in return gives you a larger audience for your products and services. For example, if you are selling a baseball magazine, you could add a free baseball when someone buys a subscription. Some people buy a package deal just to get one of the products.

There are many sources that provide products and services you can bundle to create a package deal. You can buy them from wholesalers or drop shippers, or consider negotiating for reproduction/resell rights to other people's products. You might even want to team-up with your competition to create a package deal, either as a joint venture or cross promotion. Or simply create your own new products and services and promote them in your free money making e-book.

Copyright (c) 2008 Jim Suzak