When shopping in a new town, what lures you into some stores and keeps you out of others? The window displays, the lighting, and the custom signs all probably have a lot to do with your interest in going inside.
That's why you work hard to make your business appear as sharp and professional as the services you provide. And if you're just starting out in your business or need to update your image, the best place to start is with a new custom sign.
Just What Makes A Custom Sign 'Bad'?
Custom signs seem so simple at first. Just plop a sign in front of your business that bears your name, and people will know where you are. True, custom signs do perform the practical function of letting people find you, but you want more than that! You want people to notice you, have curiosity about you, respect you, and most importantly, remember you.
Unfortunately, bad signage does not perform up to this level.
Bad custom signs are ones that have too many words. Many people think that filling up a custom sign with text not only explains their business's mission but captures their interest as well. Not so.
If your custom sign says too much, not only will people be slowed down trying to digest all you are trying to say, they will lose interest before ever coming inside. Keep custom signs short, sweet, and to the point.
Bad custom signs are also ones that have too many graphics. If your custom sign appears busy and cluttered, guess what that says about your business? You may have wonderful artistic vision, but save it for your business and keep graphics to a minimum on your custom sign.
Bad custom signs are signs that are not placed properly. Is your sign a small free-standing aluminum custom sign in front of a large building? Is it an enormous aluma-wood custom sign on top of a small storefront that breaks city code? Is your custom sign hidden from view by shrubs or other obstacles? You want your custom sign to attract business, so place an appropriately sized sign in a spot that yields optimal exposure.
Just What Makes A Custom Sign 'Ugly'?
Even if you follow the guidelines to avoid a bad custom sign, you could end up with an ugly one. How is this possible? Well...
Ugly custom signs are ones that are made of materials that can not stand up to the weather, therefore leaving them faded and battered after prolonged exposure outdoors. Who wants their business to look worn and torn?
For example, vinyl banners are great for temporary events, such as sales and grand openings. However, if you plan to affix a vinyl banner permanently on top of your large building, it would last for a while but eventually look a little wind-beaten. A strong, heavy-duty performance sign made of aluma-wood or alumalite are more appropriate choices for a permanent, mounted custom sign.
What about hand-painted wooden signs? I see these in front of a lot of independently-owned businesses. They tend to fade and rot after a while, not to mention they just don't look as professional as custom designed sign. I applaud all small business owners - my family owned a bookstore for thirty-four years - but invest in a custom sign to promote a professional image.
Ugly signs are also ones that have bad use of color. Often, many businesses have signs that use NO color, just black and white. This can look attractive and professional if the lettering and graphics are of high-quality, but a little color never hurt anyone. And too much can hurt everyone.
Select a few colors for your custom sign that are appropriate for your type of business but make it stand out from the others. Our graphic designers will be more than happy to help you with creating your perfect custom sign.
So, What Is A Good Custom Sign?
A good custom sign is first and foremost constructed out of appropriate materials. We offer aluminum, aluma-wood, alumalite, aluma-plastic, plastic, vinyl, to name a few. Our staff with over twenty years of experience will help guide you towards the right type of sign that will not only look the best but will also hold up the best for the type of conditions in which it will be displayed.
A good custom sign had a well-balanced shape and size. Again, our experienced design team can help you decide on appropriate dimensions.
A good custom sign has simple, eye-catching graphics. Your company logo is all you need for your custom sign. If you don't have one, feel free to consult our graphic design team.
A good custom sign uses color to its advantage. Color is a powerful tool in attracting the eye - let it speak for your business.
Finally, a good custom sign is a professionally-constructed sign!
Avoid the bad and the ugly and call or email us today!
The Good The Bad And The Ugly Soundtrack
With all the recent focus on the environment and "greener living," bamboo flooring is getting quite the hype. Consumers are left wondering what to believe and what to do about it. If you are considering installing bamboo flooring in your home, here are some things you'll want to know, and some things you probably didn't. I'll not pull any punches nor will I overstate my case.
Let's start with the good part, all laid out nice and neatly for you.
Bamboo flooring is an attractive alternative to hardwood flooring. It comes in several shades or hues, and is available in several more "stained" colors. Natural bamboo is light-colored, having a light, almost Maplewood appearance. To darken bamboo, it must be heated with steam. Steamed bamboo can be almost as dark as walnut, or any shade in between, given the length of time it is steamed and the temperature at which it is steamed.
Bamboo flooring does have environmentally-friendly aspects. It is a grass, not a tree, so it matures much faster. Bamboo can produce in 3 to 7 years what it takes an oak tree 100 to 150 years. And it can do it again in 3 to 7 years. It is a much more sustainable resource. Some bamboo flooring comes from natural groves, requiring almost no fertilizers or other chemical in the growth process. It contains fewer voc's and utilizes far fewer toxins in its production than other types of flooring. It is certainly "greener" than carpeting.
Bamboo flooring isn't really any harder for the homeowner to install, or care for, than its hardwood flooring cousins. There are snap-together varieties that can be laid in a matter of hours. There are also the "floating" varieties that take no more time to install than their laminate floating friends. No special care is needed. You can use your old trusty broom for everyday sweeping up, and the occasional damp mop for eliminating messier dirt and grime. No waxing is required. In fact, waxing can damage and dull the finish.
Bamboo flooring is readily available in most areas, and the advent of many online bamboo flooring suppliers almost guarantees that you, irregardless of location, can have access to it. You may have to wait a bit longer, but you'll get it eventually.
Now, let's have a look at the not-so-good side of bamboo flooring, shall we?
While bamboo flooring is a good alternative to hardwood flooring, it isn't a hardwood. The darker the tone, the harder the bamboo, but you'll never get that oak-hard toughness from bamboo. Dings, dents and scuffs can and will occur. Pets and children can have quite an undesirable effect on bamboo flooring. High heels are its nemesis, sure to leave their mark. Be sure to put scuff pads or sliders under any furniture that is moved around frequently, to prevent marking and marring of the surface.
The environmental friendliness of bamboo flooring is up for debate, too. Sure, it's a renewable grass -a renewable grass grown in China, where environmental issues are taking a back seat to profits. Large bamboo plantations are cropping up, using chemicals and fertilizers to grow abundant bamboo. These plantations often deforest surrounding areas to make room for more bamboo. They also denude the undergrowth to keep their bamboo stands free from weeds and other plants. This can lead to erosion and poor soil conditions. The production of bamboo flooring does involve some solvents and other toxic chemicals. Granted, the amounts used are lower than in other types of flooring, but they are still present. Stained bamboo carries with it all the nasty stuff present in other stained woods, as well.
While bamboo flooring doesn't differ much in installation or care, the homeowner might feel a squeeze in his wallet from choosing bamboo flooring. The cost of bamboo flooring is significantly higher than that of other flooring choices. This higher cost may actually put off some homeowners from deciding to use it in their homes. Bamboo flooring is still relatively new to the home construction/renovation scene, and like anything new or trendy, is often priced higher than it has to be. Bamboo flooring is more "picky" too about where it can happily coexist with other aspects of your home. Being porous, it doesn't like water or moisture or even slight dampness, so baths, kitchens, basements and other sub-grade areas are pretty much off-limits for it. Also, entryways are not a good choice, as the moisture brought in on wet shoes can have disastrous effects on your bamboo flooring. It doesn't like the sun much, either. Direct sunlight fades it out, and rather quickly, too. Bamboo flooring should not be placed in sunrooms or other areas of the home that receive a great deal of natural light for this reason. If you do decide to use it in a bright and airy room, you'll need to keep the blinds or draperies drawn during the day to protect the floor.
Lastly, the "ugly" bit: Now, I don't want to offend anyone's sensibilities or decorating tastes, but some of the stains available in bamboo flooring leave much to be desired. With stain color choices with names like moss green and butterscotch pink, need I say more?
Bamboo flooring can be a beautiful addition to any home, but not all homes. Some may find it too impractical for their active, busy families. Others may find it the perfect choice for certain areas of their home, but will have to accept that other areas will need alternative flooring. If you're considering it solely for its environmental "friendliness" you may want to research your manufacturers a bit to find one that is truly as "green" as they can be. All in all, bamboo flooring is like the rest of us - it has its good points and bad points. And a few ugly bits as well.
Both Tim Harrelson & Alex Gwen Thomson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Tim Harrelson has sinced written about articles on various topics from Home Management, Room Furniture and Jeans. SignsUS - Corporate Looks for Small BusinessesTim Harrelson, the owner, has been in the sign industry more than 20 yearsVisit us at Read more at. Tim Harrelson's top article generates over 18100 views. to your Favourites.
Alex Gwen Thomson has sinced written about articles on various topics from Home Management, Income Tax Return and Wrinkles. About The AuthorAt Cali Bamboo where we promote the use of as an alternative product made from renewable resources, that can help make a difference in the fu. Alex Gwen Thomson's top article generates over 673000 views. to your Favourites.
Chinese Paintings Of Women This creates a great variety in the content of work. If you want to buy a painting to adorn your home, buy Chinese Paintings. Youll never regret this decision